Cultural route of Becharac & Ganga (Q4297630)

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Project Q4297630 in Croatia, Bosnia and Herzegovina
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Cultural route of Becharac & Ganga
Project Q4297630 in Croatia, Bosnia and Herzegovina

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    1,961,098.04 Euro
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    2,307,174.16 Euro
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    85.0 percent
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    1 June 2017
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    30 September 2019
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    Town of Pleternica
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    45°17'11.40"N, 17°48'5.87"E
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    43°43'10.45"N, 17°13'31.73"E
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    45°17'2.90"N, 17°48'4.28"E
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    The cross border problems are the tourist potentials not sufficiently exploited of both areas that need to be joint together into a common tourist offer. The common challenge is to establish a permanent, high-quality tourism destination management based on the valorization of cultural heritage. The project approach in addressing the common challenges is the development of cultural heritage based on "Becharac and Ganga" – the forms of folk songs protected by UNESCO as an intangible cultural heritage. Both towns have protected the names "Becharac Museum" in Pleternica and "Ganga Museum" in Tomislavgrad as intellectual property (label) and as such are unique in CRO and BiH. This excellent foundation for the restoration and preservation of cultural and historical heritage is also an ideal opportunity to develop cross-border tourism and cultural events. The project outputs include a diversified tourism offer and new tourism products through cross-border approach and set up of the management and sustainability of cultural heritage. This contributes to the economic development of the area and increases the number of visitors. The target groups directly related to the project are the project implementers, local residents, tourists and visitors attracted by this new tourist offer, tourist operators who will be directly responsible for the promotion of the new touristic products, associations and cultural clubs implementing the local events. Target groups indirectly influenced by the project are the SMEs and family businesses offering their original products to tourists, eno-gastronomy, catering business and others having a positive impact on economic development of the towns. The added value is to strengthen the long-standing good relations between the partners, exchange the knowledge and experience and create the joint tourist infrastructure and cross-border tourism products based on valorization of unique heritage Becharac and Ganga. (English)
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