Grenzüberschreitende Zusammenarbeit: Hansestädte (Q4300110)

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Grenzüberschreitende Zusammenarbeit: Hansestädte
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    999,188.61 Euro
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    1,998,377.21 Euro
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    50.0 percent
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    1 January 2019
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    30 June 2022
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    Toerisme Veluwe Arnhem Nijmegen BV
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    52°6'59.26"N, 6°31'36.34"E
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    51°53'0.71"N, 5°31'3.61"E
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    51°44'20.00"N, 6°17'34.84"E
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    52°8'28.25"N, 6°11'47.87"E
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    52°15'8.89"N, 6°9'35.10"E
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    51°39'23.80"N, 6°36'42.16"E
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    52°30'3.17"N, 6°6'0.32"E
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    52°33'28.44"N, 5°55'3.00"E
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    51°15'35.03"N, 6°23'1.68"E
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    52°3'21.74"N, 4°23'18.13"E
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    51°58'18.23"N, 5°55'39.76"E
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    51°49'48.22"N, 6°14'29.29"E
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    52°0'54.79"N, 6°8'1.46"E
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    51°11'41.03"N, 6°41'53.77"E
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    51°55'10.16"N, 5°50'54.42"E
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    The project is focused primarily on the cross-border development of new tourism products for small and medium-sized enterprises (SMEs) throughout the Hanseatic Towns in the Dutch/German border region, which extends from the Dutch province of Overijssel to the German part of the Euregio Rhine-Waal (Gelderland, Veluwe, Arnhem/Nijmegen, Lower Rhine, Rhineland, Overijssel). As a result, the project succeeds in addressing the Visitor need for a new product offering related to city tourism and therefore – in combination with the extra product offering reinforcing the cultural and historical heritage in the Hanseatic-Corridor – strengthens the trend for short city breaks. Connected both by a cycle route suitable for various target groups (recreational cyclists, cyclists on e-bikes, etc.) and by water, the Hanseatic Towns serve as a magnet attracting people to the hinterland. Simultaneously, the project responds to the need of SMEs (accommodation/food service businesses) and other tourism-related companies for new, bookable products that contribute to the cross-border positioning of the ‘Hanseatic’ theme and hence create new revenue opportunities for those SMEs, including in conjunction with the traditional ‘Hanseatic Days’ in the Dutch/German border region. The project is supported by a network of regional tourism-related) organisations, the local tourist information offices, the local municipalities and a cluster of (tourism-related) companies along the route. (English)
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