Shared economy based solutions in cross-border sustainable tourism (Q4296269)

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Shared economy based solutions in cross-border sustainable tourism
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    254,325.14 Euro
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    460,317.0 Euro
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    55.25 percent
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    23 November 2020
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    22 May 2022
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    Smart Trip LTD
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    40°36'39.71"N, 22°57'14.69"E
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    41°40'50.02"N, 24°33'35.64"E
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    A major territorial challenge that the cross-border GR-BG region is facing, is the low competitiveness of the SMEs, including in the tourism sector. At the same time, the tourism sector is considered as rising in recent years for the CB economy. There is a lack of integrated tourist destinations with quality characteristics that satisfy the respective customer groups and the quality characteristics of the tourism sector are generally low. In addition, there is weak business access (except for Thessaloniki) to a wider market area and in particular to international markets. Therefore, our investment plan is addressing the business challenge to increase the competitiveness of two newly established enterprises by growing their productive capacity and supporting their access to new markets. The main benefits the investment is expected to bring are related to increase of exports of tourist services, increase of sales in other regions of same country and creation of new employment positions. Both partners will equally benefit from the investment and will grow and expand together. The project will help them to acquire the necessary tools in order to start and sustain a successful business. Thus the implementation of the investment plan will also help them increase sales via their newly established strategic partnership, which will produce joint tourist products. (English)
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