Suitable Sustainability Goals for SMEs (Q4299646)

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Suitable Sustainability Goals for SMEs
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    32,542.25 Euro
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    50,065.0 Euro
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    65.0 percent
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    1 January 2022
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    30 June 2022
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    Karelia University of Applied Sciences
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    53°54'7.38"N, 8°34'43.54"W
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    62°35'19.39"N, 29°46'44.22"E
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    This project will find ways to assist SMEs set and achieve sustainability goals suitable for their enterprise and communicate them as part of their marketing communication. The need for this kind of support emerges from the experience of project partners business development work. Some enterprises have the right intentions, but they are unsure how to proceed in practice. Some need confidence in setting goals and therefore do not take action steps. Therea are also companies, who do some correct actions and might think that is enough. Project will focus on companies that work within circular economy and natural resources, but the project targets to create outputs suitable to support also other fields of businesses in project area. The assistance will include for example mentoring from the local forerunners of sustainability, so the smaller and larger enterprises will network in order to reach common sustainability targets, which will benefit both participants. Also, the project will explore the development of environmental management systems for companies. Interviews and workshops in partner areas would determine the content and methods suitable for target groups of main project. The main project will also assist SMEs to communicate their sustainability actions with marketing communications aspect, which will benefit the marketing of the companies and therefore reach beyond their existing market. In the bridging project it is important to work with associated partners, stakeholders and SMEs to commit enterprises to participate in reaching the shared sustainability targets. This bridging project will search potential partners for main project. (English)
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