INNOVATION OF MARKETING STRATEGIES WITH A VIEW TO INTERNATIONALYEA (Q1972315)

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Project Q1972315 in Italy
Language Label Description Also known as
English
INNOVATION OF MARKETING STRATEGIES WITH A VIEW TO INTERNATIONALYEA
Project Q1972315 in Italy

    Statements

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    2,780.0 Euro
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    5,560.0 Euro
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    50.0 percent
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    28 September 2018
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    4 September 2019
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    6 January 2019
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    F.A.T.A. S.C.A.R.L.
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    Q258557 (Deleted Item)
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    46°2'36.31"N, 13°13'41.12"E
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    L’OPERAZIONE FORMATIVA PROPOSTA, DELLA DURATA DI 40 ORE COMPLESSIVE, INTITOLATA L’INNOVAZIONE DELLE STRATEGIE DI MARKETING IN OTTICA DI INTERNAZIONALIZZAZIONE, Ê FINALIZZATA A TRAMETTERE AI PARTECIPANTI CONOSCENZE TECNICHE E ABILITà, NECESSARIE AD AFFRONTARE I MUTAMENTI SOCIO – ECONOMICI CHE ANCHE IL MONDO IMPRENDITORIALE STA ATTRAVERSANDO. NELLO SPECIFICO L’OBIETTIVO Ê QUELLO DI INNOVARE IL CONCETTO DI MARKETING IN OTTICA DI POSIZIONAMENTO SUL MERCATO DEL PRODOTTO O SERVIZIO, NELLA PROMOZIONE O NEL PREZZO DELLO STESSO, CON LO SCOPO DI RIQUALIFICARE E FAVORIRE NUOVE PROFESSIONALITà, INCREMENTANDO LE CONOSCENZE E POTENZIANDO LE COMPETENZE, O SVILUPPANDONE DI NUOVE, PER VALORIZZARE IL CAPITALE UMANO. I PARTECIPANTI, AL TERMINE DEL PERCORSO, SARANNO IN GRADO DI FORNIRE UN’ANALISI DEL MERCATO IN OTTICA DI INTERNAZIONALIZZAZIONE DELL’IMPRESA, GRAZIE ALLA QUALE POTER ELABORARE UNA STRATEGIA DI MARKETING EFFICACE MEDIANTE L’UTILIZZO DEGLI STRUMENTI DIGITALI CHE IL PROGRESSO TECNO (Italian)
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    THE PROPOSED LÂISATION COURSE PROPOSAL, OF A TOTAL OF 40 HOURS, ENTITLED LÂINNOVATION OF MARKETING STRATEGIES WITH A VIEW TO INTERNATIONALISATION, Ê WITH A VIEW TO PROVIDING PARTICIPANTS WITH TECHNICAL AND ABILIT-RELATED KNOWLEDGE, WHICH IS NECESSARY TO ADDRESS THE SOCIO-ECONOMIC CHANGES THAT THE BUSINESS WORLD IS EXPERIENCING. IN THE SPECIFIC LÂIOBICE, THE IDEA IS TO INNOVATE THE CONCEPT OF MARKETING WITH A VIEW TO PLACING ON THE MARKET THE PRODUCT OR SERVICE, THE PROMOTION OR THE PRICE OF THE PRODUCT, WITH THE AIM OF UPGRADING AND PROMOTING NEW SKILLS, INCREASING KNOWLEDGE AND STRENGTHENING SKILLS, OR DEVELOPING NEW ONES TO ENHANCE HUMAN CAPITAL. AT THE END OF THE TRIP, THE PARTICIPANTS WILL BE ABLE TO PROVIDE UNÂANALYSIS OF THE MARKET FOR THE INTERNATIONALISATION OF DELÂFIRM, WHICH WILL ENABLE THEM TO DEVELOP AN EFFECTIVE MARKETING STRATEGY BY MEANS OF THE LÂ-LEVEL DIGITAL TOOLS THAT THE TECHNICAL PROGRESS IS TECHNICAL. (English)
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    Identifiers

    D67D18001900009
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