L1 — GROWTH STRATEGIES HACKING FOR GROWTH OF THE E-COMMERCE (Q1803573)

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Project in Italy financed by DG Regio
Language Label Description Also known as
English
L1 — GROWTH STRATEGIES HACKING FOR GROWTH OF THE E-COMMERCE
Project in Italy financed by DG Regio

    Statements

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    10,755.0 Euro
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    21,510.0 Euro
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    50.0 percent
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    11 December 2018
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    30 June 2020
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    FORNITURE INDUSTRIALI FORMENTI S.R.L.
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    45°31'19.60"N, 10°50'3.98"E
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    CON QUESTO PROGETTO SI INTENDE EFFETTUARE UNA SERIE DI AZIONI VOLTE A FAVORIRE LO SVILUPPO DEI PROCESSI DI WEB MARKETING RELATIVI AD UN MAGAZZINO DIGITALIZZATO, PER FAR CRESCERE L¿EFFICACIA DELL¿E-COMMERCE AZIENDALE. IL PROGETTO SARA' LA NATURALE EVOLUZIONE DI UN ALTRO PROGETTO DI AUTOMAZIONE E DIGITALIZZAZIONE DEL MAGAZZINO CHE L¿AZIENDA HA MESSO IN ATTO, MA CHE NON STA DANDO I RISULTATI SPERATI. SI INTENDE QUINDI INNOVARE I PROCESSI AZIENDALI RELATIVI AL MARKETING E FORMARE ADEGUATAMENTE LE FIGURE CHE SI OCCUPERANNO DELLA GESTIONE DELL¿E-COMMERCE ATTRAVERSO LE METODOLOGIE DEL DESIGN THINKING APPLICATE AL GROWTH HACKING. PER RAGGIUNGERE GLI OBIETTIVI PREPOSTI VERRA' EFFETTUATA UNA SESSIONE DI COACHING DI GRUPPO PREPARATORIO, UNA FORMAZIONE TECNICA DELLA DURATA DI 72 ORE, UNA FORMAZIONE ESPERIENZIALE DI 32 ORE, UN PERCORSO DI COACHING INDIVIDUALE DI 40 ORE E UN WORKSHOP FINALE PER CONDIVIDERE CON IL TERRITORIO I RISULTATI RAGGIUNTI GRAZIE AL PROGETTO E I VANTAGGI DELL¿ATTUAZIONE D (Italian)
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    THE AIM OF THIS PROJECT IS TO CARRY OUT A SERIES OF ACTIONS AIMED AT SUPPORTING THE DEVELOPMENT OF MARKETING WEB PROCESSES OF A DIGITALISED STORE, IN ORDER TO MAKE SURE THAT THIS BECOMES EFFECTIVE IN TERMS OF BUSINESS PERFORMANCE. THE PROJECT WILL BE THE NATURAL EVOLUTION OF ANOTHER AUTOMATION AND DIGITISATION PROJECT OF THE WAREHOUSE THAT HE HAS PUT IN PLACE, BUT WHICH IS NOT DELIVERING THE EXPECTED RESULTS. THEREFORE, IT IS INTENDED TO INNOVATE THE MARKETING PROCESSES RELATED TO MARKETING AND TO PROVIDE ADEQUATE TRAINING FOR THE FIGURES THAT WILL DEAL WITH THE MANAGEMENT OF THIS SECTOR THROUGH DESIGN THINKING METHODOLOGIES APPLIED TO GROWTH HACKING. TO ACHIEVE THE TARGETS, A PREPARATORY GROUP COACHING SESSION, TECHNICAL TRAINING OF 72 HOURS DURATION, 32 HOUR EXPERIENTIAL TRAINING, INDIVIDUAL COACHING OF 40 HOURS, AND A FINAL WORKSHOP TO SHARE WITH THE TERRITORY THE RESULTS ACHIEVED BY THE PROJECT AND THE BENEFITS OF IMPLEMENTATION D (English)
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    Identifiers

    H76H18000160007
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