L2 — MADE IN VENETO: HIGHLIGHTING THE HISTORY, CULTURE AND BUSINESS (Q1804527)
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Project in Italy financed by DG Regio
Language | Label | Description | Also known as |
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English | L2 — MADE IN VENETO: HIGHLIGHTING THE HISTORY, CULTURE AND BUSINESS |
Project in Italy financed by DG Regio |
Statements
52,241.0 Euro
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104,482.0 Euro
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50.0 percent
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25 March 2019
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3 June 2020
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POLITECNICO CALZATURIERO SCRL
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OBIETTIVO DEL PROGETTO E' LA VALORIZZAZIONE DEL PATRIMONIO DI ALCUNE AZIENDE DEL TERRITORIO SUPPORTANDOLE NELLA REALIZZAZIONE DI ATELIER DI IMPRESA, MUSEI AZIENDALI E/O ARCHIVI DIGITALI IN MODO TALE CHE, ANCHE ATTRAVERSO LA FRUIZIONE DELLE MODERNE TECNOLOGIE, POSSANO DIVENIRE STRUMENTI DI INNOVAZIONE DEI PROCESSI DI PROGETTAZIONE, DI VALORIZZAZIONE DELLA STORIA E DELLA CULTURA ARTIGIANALE DEL MADE IN VENETO E DI PROMOZIONE DI UNA NUOVA FRUIZIONE TURISTICA DEL TERRITORIO. LE ATTIVITA' SI ARTICOLANO IN TRE FASI: 1 CAPITALIZZAZIONE ARCHIVI: FINALIZZATA A MAPPARE, ARCHIVIARE, CATALOGARE E ORGANIZZARE IL PATRIMONIO AZIENDALE; 2 SFRUTTAMENTO ARCHIVI: STUDIO E SVILUPPO DI STRUMENTI FINALIZZATI A: UTILIZZARE QUESTO PATRIMONIO PER INNOVARE I PROCESSI DI PROGETTAZIONE (FRUIZIONE INTERNA); SFRUTTARE QUESTO PATRIMONIO PER VALORIZZARE I MARCHI AZIENDALI ATTRAVERSO LA PREDISPOSIZIONE DI ATTIVITA' DI COMUNICAZIONE E MARKETING (FRUIZIONE ESTERNA); 3 VALORIZZAZIONE ARCHIVI: REALIZZAZIONE DI EVENT (Italian)
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THE OBJECTIVE OF THE PROJECT IS TO EXPLOIT THE HERITAGE OF SOME FARMS IN THE TERRITORY TO SUPPORT THEM IN THE CONSTRUCTION OF COMPANY WORKSHOPS, BUSINESS MUSEUMS AND/OR DIGITAL ARCHIVES IN SUCH A WAY THAT, INCLUDING THROUGH THE USE OF MODERN TECHNOLOGIES, THEY MAY BECOME TOOLS FOR INNOVATION IN THE DESIGN PROCESSES, VALORISATION OF THE HISTORY AND SMALL-SCALE CULTURE OF THE MADE IN VENETO REGION AND THE PROMOTION OF A NEW USE FOR TOURISM IN THE AREA. THE ACTIVITIES ARE DIVIDED INTO THREE PHASES: 1 CAPITALISATION ARCHIVES: TO MAP, STORE, CATALOGUE AND ORGANISE BUSINESS HERITAGE; 2 EXPLOITATION OF ARCHIVES: STUDY AND DEVELOPMENT OF TOOLS FOR: USE THIS HERITAGE TO INNOVATE THE DESIGN PROCESSES (DOMESTIC USE); EXPLOIT THIS HERITAGE TO PROMOTE COMMERCIAL BRANDS THROUGH THE DEVELOPMENT OF COMMUNICATION AND MARKETING ACTIVITIES (OUTDOOR USE); 3 ARCHIVES EXPLOITATION: CREATION OF EVENT (English)
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THE OBJECTIVE OF THE PROJECT IS TO EXPLOIT THE HERITAGE OF SOME FARMS IN THE TERRITORY TO SUPPORT THEM IN THE CONSTRUCTION OF COMPANY WORKSHOPS, BUSINESS MUSEUMS AND/OR DIGITAL ARCHIVES IN SUCH A WAY THAT, INCLUDING THROUGH THE USE OF MODERN TECHNOLOGIES, THEY MAY BECOME TOOLS FOR INNOVATION IN THE DESIGN PROCESSES, VALORISATION OF THE HISTORY AND SMALL-SCALE CULTURE OF THE MADE IN VENETO REGION AND THE PROMOTION OF A NEW USE FOR TOURISM IN THE AREA. THE ACTIVITIES ARE DIVIDED INTO THREE PHASES: 1 CAPITALISATION ARCHIVES: TO MAP, STORE, CATALOGUE AND ORGANISE BUSINESS HERITAGE; 2 EXPLOITATION OF ARCHIVES: STUDY AND DEVELOPMENT OF TOOLS FOR: USE THIS HERITAGE TO INNOVATE THE DESIGN PROCESSES (DOMESTIC USE); EXPLOIT THIS HERITAGE TO PROMOTE COMMERCIAL BRANDS THROUGH THE DEVELOPMENT OF COMMUNICATION AND MARKETING ACTIVITIES (OUTDOOR USE); 3 ARCHIVES EXPLOITATION: CREATION OF EVENT (English)
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Identifiers
H48E19000030007
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