TR_MOBIL (Q4300587)

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TR_MOBIL
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    703,277.5 Euro
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    1,223,500.0 Euro
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    57.48 percent
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    1 June 2016
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    31 December 2019
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    Tourismusverband Tiroler Oberland
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    46°41'11.04"N, 10°33'5.08"E
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    47°3'22.86"N, 10°39'1.69"E
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    Bicycle tourism has been increasing in popularity for years as an ecological way to go on holiday and get around as well as the ideal family/leisure activity for enjoying the great outdoors. Extensive international cycling routes are being constructed across Europe and are being used by more and more cyclists. Terra Raetica is rich in history and features the Vinschgau, Engadin, Val Müstair and the Tyrolean highlands. The region has always been a major route between the north and south - an honour which it still enjoys to this day. Cyclists use these routes to cross the alps on long cross-country bike trips, such as the Via Claudia Augusta bike trail, the Etsch bike trail or the Innradweg, which all pass through the Terra Raetica. The goal of the project is to ensure the availability of bicycles outside of the public trails and ensure the route can continue to be enjoyed by thousands of cyclists looking to experience our sites and cultural heritage. This joint, cross-border project is aimed at diversifying the local economy, increasing the attractiveness of the border area and reinforcing the competitiveness of the region. The main activities include structural enhancements to increase safety, the establishment of cross-border bike shuttles and joint communication efforts for public relations and raising awareness. This cross-border collaboration is set to bring added value to the entire Terra Raetica region. (English)
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