Advertising of Regional Cultural Heritage in 3D (Q4295538)
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| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Advertising of Regional Cultural Heritage in 3D |
No description defined |
Statements
1,038,053.56 Euro
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1,221,239.48 Euro
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85.0 percent
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3 February 2016
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2 August 2018
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Balchik Municipality
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43°25'36.84"N, 28°9'42.19"E
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43°48'49.46"N, 28°34'58.84"E
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The economies of Balchik and Mangalia are significantly dependent on the seasonal tourist flow. Both partners are in need of an innovative way to advertise their rich cultural heritage to attract tourists throughout the entire year. The ARCH 3D projects intents to tackle the abovementioned problem by improving the sustainable use of sites of cultural heritage in the area. The abovementioned goal will be achieved by the Development of promotional 3D videos, an innovative instrument to advertise the cultural and historic heritage of the region. Launching events will be organized in Balchik and Mangalia, on which the elaborated videos will be presented. Further attention to the project will be drawn by presenting the 3D videos on the facades of sites of cultural heritage on both sides of the border. A common plan for advertising of cultural heritage in the cross-border region of the two municipalities will be elaborated. Two exhibition halls in Mangalia and Balchik will be established, in which the promotional videos will be presented on a year-round basis. The implementation of the project will result in an increase in the number of tourist overnights in the CBC region and in the tourist visits to sites of cultural heritage and in the elaboration of a common plan for advertising the cultural heritage for sustainable economic uses, thus contributing to the Programme indicator “Increase in expected number of visits to supported sites of cultural and natural heritage and attraction”. (English)
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