THE NEW FURNITURE FOR THE BATH: MINIMALISM AND ELEGANCE (Q2045535)

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Revision as of 13:22, 23 March 2020 by DG Regio (talk | contribs) (‎Created claim: summary (P836): THE ORNATOP PROJECT INCLUDES A DESCRIPTION OF THE INTRODUCTION OF A NEW LINE OF PRODUCTS WHICH ARE INTENDED TO COVER BATH FURNISHINGS. IN PARTICULAR, THEY WILL BE ABLE TO WASH THE WASH BASINS, SHOWER PLATES, TANKS AND MIRROR MIRRORS, WHICH WILL ENABLE THIS ZONE TO ACHIEVE A NEW OBJECTIVE, NAMELY TO MOVE AWAY FROM A PURE SUB-SUPPLY ROUTE AND TO MAKE UP A FINISHED PRODUCT, TO BE PROPOSED ON THE MARKET WITH ITS OWN BRAND. THEREFORE, THE PROJECT...)
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Project in Italy financed by DG Regio
Language Label Description Also known as
English
THE NEW FURNITURE FOR THE BATH: MINIMALISM AND ELEGANCE
Project in Italy financed by DG Regio

    Statements

    country
    Italy
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    EU contribution
    30,523.5 Euro
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    budget
    61,047.0 Euro
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    co-financing rate
    50.0 percent
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    start time
    1 June 2016
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    end time
    20 April 2018
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    expected end time
    18 May 2018
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    beneficiary name (string)
    ORNATOP SRL
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    beneficiary
    Q286908
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    coordinate location

    43°54'35.32"N, 12°54'47.23"E
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    summary
    IL PROGETTO DI ORNATOP CONTEMPLA L¿INTRODUZIONE DI UNA NUOVA LINEA DI PRODOTTI CHE RIGUARDANO L¿ARREDO BAGNO. NELLO SPECIFICO SI TRATTERà DI LAVABI, PIATTI DOCCIA, VASCHE E SPECCHI IN ABBINAMENTO, CHE CONSENTIRANNO ALL¿AZIENDA DI REALIZZARE UN NUOVO OBIETTIVO, OVVERO QUELLO DI STACCARSI DA UN PERCORSO DI SUB-FORNITURA PURA E DI ARRIVARE A REALIZZARE UN PRODOTTO PROPRIO E FINITO, DA PROPORRE SUL MERCATO CON MARCHIO PROPRIO. PERTANTO IL PROGETTO DI ORNATOP ANDRà AD INTERESSARE DIVERSI AMBITI DI INNOVAZIONE, CHE VENGONO COSì RIASSUNTI: -INNOVAZIONE DI PRODOTTO: NUOVA COLLEZIONE BAGNO DA AFFIANCARE AI TRADIZIONALI PRODOTTI DI ORNATOP; -INNOVAZIONE NELLA COMMERCIALIZZAZIONE DI NUOVE COLLEZIONI: ATTIVITà DI BRANDING, NUOVA STRATEGIA DI MARKETING, NUOVO SITO WEB; -INNOVAZIONE TECNOLOGICA: INTRODUZIONE NUOVO SOFTWARE ERP A COMPLETAMENTO DEI NUOVI PROCESSI DI GESTIONE AZIENDALE. INNOVAZIONE PROCESSI ORGANIZZATIVI INTERNI. INNOVAZIONE DI PRODOTTO: IN TALE PERCORSO, L¿AZIEN (Italian)
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    THE ORNATOP PROJECT INCLUDES A DESCRIPTION OF THE INTRODUCTION OF A NEW LINE OF PRODUCTS WHICH ARE INTENDED TO COVER BATH FURNISHINGS. IN PARTICULAR, THEY WILL BE ABLE TO WASH THE WASH BASINS, SHOWER PLATES, TANKS AND MIRROR MIRRORS, WHICH WILL ENABLE THIS ZONE TO ACHIEVE A NEW OBJECTIVE, NAMELY TO MOVE AWAY FROM A PURE SUB-SUPPLY ROUTE AND TO MAKE UP A FINISHED PRODUCT, TO BE PROPOSED ON THE MARKET WITH ITS OWN BRAND. THEREFORE, THE PROJECT OF ORNATOP ANDRÃ ON VARIOUS INNOVATION AREAS, WHICH ARE SUMMARISED AS FOLLOWS: — PRODUCT INNOVATION: NEW BATHING COLLECTION TO BE ADDED TO TRADITIONAL ORNATOS’ PRODUCTS; — INNOVATION IN COMMERCIALISATION OF NEW COLLECTIONS: BRANDING, NEW MARKETING STRATEGY, NEW WEBSITE; — TECHNOLOGICAL INNOVATION: NEW ERP SOFTWARE INTRODUCTION TO COMPLETE NEW BUSINESS MANAGEMENT PROCESSES. INNOVATION INTERNAL ORGANISATION PROCESSES. PRODUCT INNOVATION: IN THIS WAY, MR LAZIEN (English)
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    Identifiers

    Italian Unique Project Code
    B73G16000350007
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