PRINCIPLES AND TOOLS TO MANAGE SALES AND MARKETING 2.0 (Q4276315)
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Project Q4276315 in Italy
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | PRINCIPLES AND TOOLS TO MANAGE SALES AND MARKETING 2.0 |
Project Q4276315 in Italy |
Statements
1,905.0 Euro
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3,810.0 Euro
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50.0 percent
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ASSOCIAZIONE CENTRO DI FORMAZIONE PROFESSIONALE CNOS-FAP BEARZI
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QUESTO PERCORSO FORMATIVO SI PONE L OBIETTIVO DI OFFRIRE AI PARTECIPANTI UN AGGIORNAMENTO SUI SETTORI DEL MARKETING, DELLA COMUNICAZIONE E DELLE VENDITE 2.0 DA UNA PROSPETTIVA CONCRETA, OVVERO PER CONSOLIDARE E MIGLIORARE, IN CHIAVE INTEGRATIVA, L ECOSISTEMA COMMERCIALE DELL AZIENDA, DELLA MARCA O DEL PROPRIO PROGETTO IMPRENDITORIALE. SI INTENDE QUINDI FOCALIZZARE L ATTENZIONE SUI PRINCIPALI UPDATE DEGLI STRUMENTI CHE SONO DISPONIBILI GRAZIE AL WEB, AI SOCIAL MEDIA E AGLI ALTRI STRUMENTI DIGITALI, IN GRADO DI AUMENTARE LE VENDITE, MIGLIORARE L'EFFICACIA DELLE AZIONI DI MARKETING, RIDURRE COSTI, FORNIRE NUOVI SERVIZI ALL UTENTE B2B E B2C. I SOCIAL NETWORK E LE ALTRE PIATTAFORME PARTECIPATIVE SONO DIVENTATI IN POCHI ANNI STRUMENTI FONDAMENTALI PER TUTTI I TIPI DI IMPRESA INDIPENDENTEMENTE DAL SETTORE E DALLA DIMENSIONE ORGANIZZATIVA. IN TALE PROSPETTIVA, GLI STRUMENTI DIGITALI ACQUISTANO SEMPRE PIù RILEVANZA NON SOLO COME LUOGHI VIRTUALI DI ESPRESSIONE E CONDIVISIONE, MA ANCHE IN (Italian)
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THIS TRAINING COURSE AIMS TO OFFER PARTICIPANTS AN UPDATE ON THE MARKETING, COMMUNICATION AND SALES SECTORS 2.0 FROM A CONCRETE PERSPECTIVE, THAT IS TO CONSOLIDATE AND IMPROVE, IN AN INTEGRATIVE WAY, THE COMMERCIAL ECOSYSTEM OF THE COMPANY, THE BRAND OR ITS BUSINESS PROJECT. IT IS THEREFORE INTENDED TO FOCUS ON THE MAIN UPDATES OF THE TOOLS THAT ARE AVAILABLE THANKS TO THE WEB, SOCIAL MEDIA AND OTHER DIGITAL TOOLS, ABLE TO INCREASE SALES, IMPROVE THE EFFECTIVENESS OF MARKETING ACTIONS, REDUCE COSTS, PROVIDE NEW SERVICES TO THE B2B AND B2C USER. IN A FEW YEARS, SOCIAL NETWORKS AND OTHER PARTICIPATORY PLATFORMS HAVE BECOME KEY TOOLS FOR ALL TYPES OF ENTERPRISES REGARDLESS OF THEIR SECTOR AND ORGANISATIONAL DIMENSION. IN THIS PERSPECTIVE, DIGITAL TOOLS BECOME INCREASINGLY RELEVANT NOT ONLY AS VIRTUAL PLACES OF EXPRESSION AND SHARING, BUT ALSO IN (English)
2 February 2022
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CETTE FORMATION VISE À OFFRIR AUX PARTICIPANTS UNE MISE À JOUR SUR LES SECTEURS DU MARKETING, DE LA COMMUNICATION ET DE LA VENTE 2.0 D’UN POINT DE VUE CONCRET, C’EST-À-DIRE CONSOLIDER ET AMÉLIORER, DE MANIÈRE INTÉGRÉE, L’ÉCOSYSTÈME COMMERCIAL DE L’ENTREPRISE, DE LA MARQUE OU DE SON PROJET D’ENTREPRISE. IL EST DONC DESTINÉ À SE CONCENTRER SUR LES PRINCIPALES MISES À JOUR DES OUTILS DISPONIBLES GRÂCE AU WEB, AUX MÉDIAS SOCIAUX ET À D’AUTRES OUTILS NUMÉRIQUES, CAPABLES D’AUGMENTER LES VENTES, D’AMÉLIORER L’EFFICACITÉ DES ACTIONS MARKETING, DE RÉDUIRE LES COÛTS, DE FOURNIR DE NOUVEAUX SERVICES À L’UTILISATEUR B2B ET B2C. EN QUELQUES ANNÉES, LES RÉSEAUX SOCIAUX ET D’AUTRES PLATEFORMES PARTICIPATIVES SONT DEVENUS DES OUTILS ESSENTIELS POUR TOUS LES TYPES D’ENTREPRISES, INDÉPENDAMMENT DE LEUR DIMENSION SECTORIELLE ET ORGANISATIONNELLE. DANS CETTE PERSPECTIVE, LES OUTILS NUMÉRIQUES DEVIENNENT DE PLUS EN PLUS PERTINENTS NON SEULEMENT EN TANT QUE LIEUX VIRTUELS D’EXPRESSION ET DE PARTAGE, MAIS AUSSI DANS (French)
3 February 2022
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UDINE
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