INTERNATIONALISATION OF BRANDS: DIP AND MORELLATO FOR AN INTERNATIONAL VENETO BRAND TO FORM (Q4242571)
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Project Q4242571 in Italy
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | INTERNATIONALISATION OF BRANDS: DIP AND MORELLATO FOR AN INTERNATIONAL VENETO BRAND TO FORM |
Project Q4242571 in Italy |
Statements
55,340.0 Euro
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110,680.0 Euro
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50.0 percent
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CENTRO CONSORZI
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DUE AZIENDE DEL MEDESIMO GRUPPO. DUE FIORI ALL'OCCHIELLO DEL MADE IN ITALY, DUE AZIENDE CHE HANNO SAPUTO CON IL PROPRIO BRAND FAR GRANDE IL MARCHIO MORELLATO IN TUTTO IL MONDO. LE AZIENDE INTENDONO SVILUPPARE LA TEMATICA CONGIUNTA DELLA INTERNAZIONALIZZAZIONE E INNOVAZIONE AZIENDALE, IN CUI VEDE DI FATTO UN FUTURO SEMPRE PIU' ROSEO PROPRIO GRAZIE ALL'ESPERIENZA ED ALLA NOTEVOLE CAPACITA' COMMERCIALE CHE NE HA RESO GRANDE IL MARCHIO. MA NON BASTA: INTERNAZIONALIZZARE NON E' UN MERO PASSAGGIO LINGUISTICO. INTERNAZIONALIZZARE SIGNIFICA PER ALCUNI VERSI, OGGI, NAZIONALIZZARE PERCHE' SE CRESCE IL MERCATO ECONOMICO CRESCE IL MERCATO DEL LAVORO E SOLO CON MAGGIORI POSTI DI LAVORO PUO' DIMINUIRE L'EMIGRAZIONE LAVORATIVA DAL BEL PAESE, LA COSIDDETTA FUGA DI CERVELLI. LE AZIENDE HANNO DECISO UN APPROCCIO UNIFORME NELLA FRUIZIONE DELLA FORMAZIONE METTENDO IN RELAZIONE LE DUE AZIENDE CON UN'ATTIVITA' FORMATIVA PROPRIO FINALIZZATA A METTERE INSIEME E IN ATTO GLI SCHEMI ORGANIZZATIVI, ANALITICI E VA (Italian)
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TWO COMPANIES IN THE SAME GROUP. TWO FLAGSHIP FLOWERS OF MADE IN ITALY, TWO COMPANIES THAT HAVE KNOWN WITH THEIR OWN BRAND MAKE THE MORELLATO BRAND GREAT ALL OVER THE WORLD. THE COMPANIES INTEND TO DEVELOP THE JOINT THEME OF INTERNATIONALISATION AND CORPORATE INNOVATION, IN WHICH IT SEES IN FACT AN INCREASINGLY ROSY FUTURE THANKS TO THE EXPERIENCE AND THE REMARKABLE COMMERCIAL CAPACITY THAT HAS MADE THE BRAND GREAT. BUT IT’S NOT ENOUGH: INTERNATIONALISATION IS NOT A MERE LINGUISTIC PASSAGE. INTERNATIONALISATION MEANS IN SOME WAYS, TODAY, NATIONALISATION BECAUSE IF THE ECONOMIC MARKET GROWS, THE LABOUR MARKET GROWS AND ONLY WITH MORE JOBS CAN IT REDUCE THE EMIGRATION OF WORKERS FROM THE BEAUTIFUL COUNTRY, THE SO-CALLED BRAIN DRAIN. THE COMPANIES HAVE DECIDED ON A UNIFORM APPROACH TO THE USE OF TRAINING BY LINKING THE TWO COMPANIES WITH A SPECIFIC TRAINING ACTIVITY AIMED AT PUTTING TOGETHER AND IMPLEMENTING THE ORGANISATIONAL, ANALYTICAL AND (English)
2 February 2022
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DEUX SOCIÉTÉS DU MÊME GROUPE. DEUX FLEURS PHARES DE MADE IN ITALY, DEUX ENTREPRISES QUI ONT CONNU AVEC LEUR PROPRE MARQUE FONT DE LA MARQUE MORELLATO GRANDE DANS LE MONDE ENTIER. LES ENTREPRISES ONT L’INTENTION DE DÉVELOPPER LE THÈME COMMUN DE L’INTERNATIONALISATION ET DE L’INNOVATION D’ENTREPRISE, DANS LEQUEL ELLE VOIT EN EFFET UN AVENIR DE PLUS EN PLUS ROSE GRÂCE À L’EXPÉRIENCE ET À LA REMARQUABLE CAPACITÉ COMMERCIALE QUI A RENDU LA MARQUE GRANDE. MAIS CE N’EST PAS SUFFISANT: L’INTERNATIONALISATION N’EST PAS UN SIMPLE PASSAGE LINGUISTIQUE. L’INTERNATIONALISATION SIGNIFIE À CERTAINS ÉGARDS, AUJOURD’HUI, LA NATIONALISATION PARCE QUE SI LE MARCHÉ ÉCONOMIQUE CROÎT, LE MARCHÉ DU TRAVAIL CROÎT ET CE N’EST QU’AVEC PLUS D’EMPLOIS QU’ELLE PEUT RÉDUIRE L’ÉMIGRATION DES TRAVAILLEURS DU BEAU PAYS, LA SOI-DISANT FUITE DES CERVEAUX. LES ENTREPRISES ONT DÉCIDÉ D’ADOPTER UNE APPROCHE UNIFORME DE L’UTILISATION DE LA FORMATION EN RELIANT LES DEUX ENTREPRISES À UNE ACTIVITÉ DE FORMATION SPÉCIFIQUE VISANT À METTRE EN PLACE ET À METTRE EN ŒUVRE L’ORGANISATION, L’ANALYSE ET LA MISE EN ŒUVRE DE LA FORMATION. (French)
2 February 2022
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SEDICO
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