BUSINESS: MARKETING OF FREELANCERS AND MICRO-ENTERPRISES (Q1967129)
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Project Q1967129 in Italy
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | BUSINESS: MARKETING OF FREELANCERS AND MICRO-ENTERPRISES |
Project Q1967129 in Italy |
Statements
3,738.0 Euro
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7,476.0 Euro
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50.0 percent
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30 November 2016
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1 December 2017
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20 April 2017
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COMITATO REGIONALE DELL'ENFAP DEL FRIULI VENEZIA GIULIA
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45°55'3.43"N, 13°36'25.78"E
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IL CORSO IN OGGETTO VIENE PROMOSSO ALL'INTERNO DEL PROGRAMMA SPECIFICO 30/15 FINALIZZATO ALLA PROMOZIONE DI PROCESSI CULTURALI IN TEMA DI INNOVAZIONE IN AMBITO AZIENDALE E SI RIVOLGE A UN'UTENZA MISTA, SIA OCCUPATA CHE NON OCCUPATA; SEDE DI SVOLGIMENTO Ê LA SEDE ENFAP FVG DI GORIZIA. OBIETTIVO DEL CORSO, DELLA DURATA DI 60 ORE, Ê QUELLO DI CONSENTIRE AI PARTECIPANTI DI SVILUPPARE NUOVI APPROCCI DI MARKETING ATTRAVERSO L'IMPIEGO DI STRATEGIE E STRUMENTI INNOVATIVI PENSATI IN PARTICOLARE PER LE ESIGENZE DI PICCOLE E MICRO-IMPRESE AIUTANDOLI AD ASSUMERE NUOVI PUNTI DI VISTA E AD UTILIZZARE LE POTENZIALITà DELLE TECNOLOGIE DIGITALI E DEI NUOVI MEDIA. SARANNO OGGETTO DI APPROFONDIMENTO LUNGO IL PERCORSO I SEGUENTI AMBITI DI COMPETENZA: - LA DEFINIZIONE DI UNA STRATEGIA DI BUSINESS E DI UN PIANO MARKETING UTILIZZANDO APPROCCIO E STRUMENTI DEL MARKETING ANALITICO, STRATEGICO E OPERATIVO, -L'ACQUISIZIONE DI MODELLI DI BUSINESS BASATI SUL COMMERCIO ELETTRONICO, -LA PROGETTAZIONE DI (Italian)
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THIS COURSE IS BEING PROMOTED WITHIN THE SPECIFIC PROGRAMME 30/15 TO PROMOTE CULTURAL PROCESSES IN THE AREA OF BUSINESS INNOVATION AND IS AIMED AT MIXED, EMPLOYED AND NON-EMPLOYED PEOPLE; HEADQUARTERS ARE THE ENFAP FVG HEADQUARTERS IN GORIZIA. THE OBJECTIVE OF THE COURSE, LASTING 60 HOURS, IS TO ALLOW PARTICIPANTS TO DEVELOP NEW MARKETING APPROACHES THROUGH THE USE OF INNOVATIVE STRATEGIES AND TOOLS DESIGNED IN PARTICULAR FOR THE NEEDS OF SMALL AND MICRO-ENTERPRISES, HELPING THEM TO TAKE ON NEW POINTS OF VIEW AND TO USE THE DIGITAL TECHNOLOGIES AND THE NEW MEDIA. THE FOLLOWING AREAS OF COMPETENCE WILL BE ADDRESSED IN DETAIL: — THE DEFINITION OF A BUSINESS STRATEGY AND A MARKETING PLAN USING ANALYTICAL, STRATEGIC AND OPERATIONAL APPROACHES AND TOOLS FOR ANALYTICAL, STRATEGIC AND OPERATIONAL MARKETING, -THE ACQUISITION OF BUSINESS MODELS BASED ON ELECTRONIC COMMERCE, -THE DESIGN OF (English)
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CE COURS EST PROMU DANS LE CADRE DU PROGRAMME SPÉCIFIQUE 30/15 VISANT À PROMOUVOIR LES PROCESSUS CULTURELS DANS LE DOMAINE DE L’INNOVATION DANS L’ENTREPRISE ET S’ADRESSE À UN UTILISATEUR MIXTE, OCCUPÉ OU INOCCUPÉ; LE LIEU EST LE SIÈGE D’ENFAP FVG À GORIZIA. L’OBJECTIF DU COURS, D’UNE DURÉE DE 60 HEURES, EST DE PERMETTRE AUX PARTICIPANTS DE DÉVELOPPER DE NOUVELLES APPROCHES MARKETING GRÂCE À L’UTILISATION DE STRATÉGIES ET D’OUTILS INNOVANTS CONÇUS EN PARTICULIER POUR LES BESOINS DES PETITES ET MICRO-ENTREPRISES, EN LES AIDANT À ADOPTER DE NOUVELLES PERSPECTIVES ET À EXPLOITER LE POTENTIEL DES TECHNOLOGIES NUMÉRIQUES ET DES NOUVEAUX MÉDIAS. LES DOMAINES DE COMPÉTENCE SUIVANTS SERONT ÉTUDIÉS EN COURS DE ROUTE: — LA DÉFINITION D’UNE STRATÉGIE D’ENTREPRISE ET D’UN PLAN DE MARKETING UTILISANT UNE APPROCHE ET DES OUTILS DE MARKETING ANALYTIQUE, STRATÉGIQUE ET OPÉRATIONNEL, -L’ACQUISITION DE MODÈLES COMMERCIAUX BASÉS SUR LE COMMERCE ÉLECTRONIQUE, (French)
13 December 2021
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Identifiers
D89D17000340009
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