Promotion and communication of travelling stays on “My Trip Tailor” web platform and on the ViaRhôna website (Q3702636)

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Project Q3702636 in France
Language Label Description Also known as
English
Promotion and communication of travelling stays on “My Trip Tailor” web platform and on the ViaRhôna website
Project Q3702636 in France

    Statements

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    70,000.0 Euro
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    84,898.0 Euro
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    82.45 percent
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    2 January 2019
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    30 June 2021
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    Auvergne-Rhone-Alpes Tourisme
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    Issue des réflexions du groupe technique "Communication promotion" du comité d'itinéraire ViaRhôna, l'opération a pour objet la promotion de l'itinéraire ViaRhôna et des services associés sur une plateforme Web "My Trip Tailor". La ViaRhôna bénéficie d'une notoriété grandissante et reconnue comme un grand itinéraire cyclable tant sur le plan national qu'international. L'actualisation de la plateforme Web "My Trip Tailor" contribuera à une meilleure connaissance des produits existants autour de l'itinéraire et permettra aux usagers d'être conseillés et de pouvoir ainsi créer et organiser leur propre séjour (hébergement et loisirs) sous la forme d'un cahier de voyage personnalisé. (French)
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    Following the reflections of the technical group “Promotion Communication” of the ViaRhôna Route Committee, the aim of the operation is to promote the ViaRhôna route and associated services on a “My Trip Tailor” web platform. The ViaRhôna enjoys a growing reputation and recognised as a great cycle route both nationally and internationally. The update of the “My Trip Tailor” web platform will contribute to a better knowledge of the existing products around the itinerary and will allow users to be advised and thus be able to create and organise their own stay (accommodation and leisure) in the form of a personalised travel notebook. (English)
    22 November 2021
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    Identifiers

    RA0022419
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