Implementation of a smart system to manage interactive content is key to strengthen the competitive position of an enterprise (Q120943)

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Revision as of 10:10, 10 March 2020 by DG Regio (talk | contribs) (‎Created claim: summary (P836): The project will aim to introduce new services into the market based on the innovative EH Digital2016 system for the management of media and interactive content. The services will be addressed to the clothing industry interested in increasing the efficiency of the advertisement to the consumer thanks to its personalisation, based on sophisticated IT solutions. The project, which runs from 1 October 2016 to 30 June 2017, will cover the purchase o...)
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Project in Poland financed by DG Regio
Language Label Description Also known as
English
Implementation of a smart system to manage interactive content is key to strengthen the competitive position of an enterprise
Project in Poland financed by DG Regio

    Statements

    country
    Poland
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    EU contribution
    860,000.0 zloty
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    206,400.0 Euro
    exchange rate to Euro
    0.24 Euro
    point in time
    13 January 2020
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    budget
    2,460,000.0 zloty
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    590,400.0 Euro
    exchange rate to Euro
    0.24 Euro
    point in time
    13 January 2020
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    co-financing rate
    43.0 percent
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    start time
    1 October 2016
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    end time
    30 April 2018
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    beneficiary name (string)
    ESOTIQ & HENDERSON SPÓŁKA AKCYJNA
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    summary
    Celem projektu będzie wprowadzenie na rynek nowych usług w oparciu o innowacyjny system EH Digital2016 do zarządzania nośnikami i treściami interaktywnymi. Usługi adresowane będą do przedsiębiorców z branży odzieżowej zainteresowanych zwiększeniem skuteczności reklamy kierowanej do konsumenta dzięki jej personalizacji w oparciu o zaawansowane rozwiązania z zakresu informatyki. Projekt realizowany w okresie od 1 października 2016 r. do 30 czerwca 2017 r. obejmie swoim zakresem zakup wartości niematerialnych i prawnych, dzięki którym możliwe będzie poszerzenie oferty Spółki o usługi zarówno nowe w jej ofercie, jak i stanowiące nowość na rynku docelowym. Realizacja projektu wpłynie na polepszenie pozycji konkurencyjnej przedsiębiorstwa należącego do sektora MŚP oraz zwiększenie jego potencjału eksportowego. Cele projektu wpisują się w Pomorskie Inteligentne Specjalizacje. (Polish)
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    The project will aim to introduce new services into the market based on the innovative EH Digital2016 system for the management of media and interactive content. The services will be addressed to the clothing industry interested in increasing the efficiency of the advertisement to the consumer thanks to its personalisation, based on sophisticated IT solutions. The project, which runs from 1 October 2016 to 30 June 2017, will cover the purchase of intangible assets to enable the Company’s bid to be extended to both new and new services in the target market. The project will improve the competitive position of the SME sector and increase its export potential. The objectives of the project are to be found in the Pomorskie Smart Specialisations. (English)
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    Identifiers

    Polish Kohesio ID
    RPPM.02.02.01-22-0189/16
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