EBIR INTERNATIONALISATION PLAN 2019 (Q3248289)

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Project Q3248289 in Spain
Language Label Description Also known as
English
EBIR INTERNATIONALISATION PLAN 2019
Project Q3248289 in Spain

    Statements

    country
    Spain
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    EU contribution
    31,275.0 Euro
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    budget
    62,550.0 Euro
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    co-financing rate
    50.0 percent
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    start time
    1 January 2019
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    end time
    31 December 2019
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    beneficiary name (string)
    EBIR ILUMINACION, S.L.
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    beneficiary
    Q3205479
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    coordinate location

    39°26'12.01"N, 0°27'56.23"W
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    postal code
    46244
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    summary
    EL CRECIMIENTO Y LA INTERNACIONALIZACIÓN ESTÁN COMPLETAMENTE RELACIONADOS. LA COMERCIALIZACIÓN CON GRANDES EMPRESAS DEL SECTOR COMERCIAL CON PRESENCIA ES UN MOTOR DEL CRECIMIENTO E IMPULSA A LA EMPRESA A NUEVOS MERCADOS. EL OBJETIVO DEL PLAN DE INTERNACIONALIZACIÓN DE LA EMPRESA EN 2019 ES CRECER Y QUE EL % DE LA FACTURACIÓN EN MERCADOS INTERNACIONALES SEA SUPERIOR AL DE ESPAÑA (ACTUALMENTE 48%). A ESTE OBJETIVO, ACOMPAÑAMOS DOS SUB-OBJETIVOS COMO LA CAPTACIÓN DE CLIENTES EN EXPORTACIÓN Y LA FIDELIZACIÓN DE ESTOS, ELIMINANDO UNA POSIBLE TASA DE FUGAS. SE VAN A REALIZAR ACCIONES TALES COMO PROSPECCIÓN DE MERCADOS, AMPLIACIÓN RED DE AGENTES, MEJORA POSICIONAMIENTO DE MARCA, OFRECER PRODUCTOS EXCLUSIVOS A CLIENTES A+, ASISTENCIA A LAS PRINCIPALES FERIAS INTERNACIONALES DEL SECTOR, E INTENTAR INTRODUCIRSE EN NUEVOS CANALES (AZULEJERAS, ONLINE Y DECORACIÓN). (Spanish)
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    GROWTH AND INTERNATIONALIZATION ARE COMPLETELY RELATED. MARKETING COMPANIES WITH LARGE COMMERCIAL SECTOR PRESENCE IS AN ENGINE OF GROWTH AND DRIVES THE COMPANY INTO NEW MARKETS. THE OBJECTIVE OF THE PLAN TO INTERNATIONALIZE THE COMPANY IN 2019 IS TO GROW AND THE% OF TURNOVER IN INTERNATIONAL MARKETS IS HIGHER THAN THAT OF SPAIN (CURRENTLY 48%). TO THIS AIM, WE ACCOMPANY TWO SUBGOALS AS ATTRACT CUSTOMERS IN EXPORT AND RETENTION OF THESE, ELIMINATING A POTENTIAL LEAK RATE. THEY ARE TO PERFORM ACTIONS SUCH AS MARKET RESEARCH, EXTENSION AGENT NETWORK, IMPROVING BRAND POSITIONING, OFFER EXCLUSIVE PRODUCTS TO CUSTOMERS A +, ATTENDANCE AT MAJOR INTERNATIONAL FAIRS OF THE SECTOR, AND TRY TO ENTER NEW CHANNELS (AZULEJERAS, ONLINE AND DECORATION) . (English)
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    location (string)
    Torrent
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    Identifiers

    Spanish Kohesio ID
    20F03040103A_IVCT00000ATUT9020
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