Programme for the establishment of an Open Shopping Centre to enable the economic and social promotion of the city and in particular the Anaga Area (Q3136237)
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Project Q3136237 in Spain
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Programme for the establishment of an Open Shopping Centre to enable the economic and social promotion of the city and in particular the Anaga Area |
Project Q3136237 in Spain |
Statements
652,800.0 Euro
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768,000.0 Euro
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85.0 percent
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1 January 2019
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31 December 2021
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AYUNTAMIENTO DE SANTA CRUZ DE TENERIFE
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28°28'10.74"N, 16°15'14.72"W
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38038
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El desarrollo del programa anteriormente reseñado se llevará a cabo a través de la ejecución de una serie de actuaciones dentro de las cuales podemos mencionar: _x000D_ - Creación de una plataforma tecnológica o web informática a la que se adhieren los comerciantes minoristas de las zonas comerciales de las áreas incluidas dentro de la Estrategia de Desarrollo Urbano Sostenible e integrado (DUSI)._x000D_ - Creación de un sello de excelencia empresarial y una tarjeta de fidelización. Se dará a cada comerciante minorista adscrito a la plataforma un número de tarjetas de fidelización a fin de que por el mismo se reparta entre sus clientes y dicha tarjeta opere como bonos o tikets descuentos en futuras compras._x000D_ - Dinamización de la plataforma tecnológica o web informática, se realizará a través de la creación, seguimiento e implantación de un protocolo de excelencia empresarial,así como asesoramiento individualizado a las empresa, participación ciudadana y actividades de dinamización. (Spanish)
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The development of the programme outlined above will be carried out through the execution of a series of actions within which we can mention: _x000D_ — creation of a technology or computer web platform to which retail merchants in the areas covered by the Sustainable and Integrated Urban Development Strategy (DUSI) adhere._x000D_ — Creation of a corporate seal of excellence and a loyalty card. Each retailer attached to the platform will be given a number of loyalty cards so that it is distributed between its customers and the said card operates as vouchers or tickets discounts on future purchases._x000D_ — Enhancing the IT technology or web platform, will be carried out through the creation, monitoring and implementation of a protocol of business excellence, as well as individualised advice to companies, citizen participation and revitalisation activities. (English)
12 October 2021
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Santa Cruz de Tenerife
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Identifiers
FDU02IC1112
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