GO2MÉRTOLA! (Q2866222)
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Project Q2866222 in Portugal
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | GO2MÉRTOLA! |
Project Q2866222 in Portugal |
Statements
224,631.8 Euro
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85.0 percent
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1 June 2017
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30 June 2020
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MUNICÍPIO DE MÉRTOLA
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Q2986452 (Deleted Item)
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37°38'31.34"N, 7°39'38.30"W
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O projeto GO2MÉRTOLA! integra ações de estruturação e promoção direcionadas para o produto touring cultural e para os nichos do birdwtaching, do walking e do astro turismo. De forma transversal, o projeto aporta 1 grande enfoque na digitalização e no recurso às plataformas mobilie na capacitação dos agentes turísticos locais (PMEs) determinantes para o reforço da componente de act selling do destino e no reforço da promoção externa. (Portuguese)
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The GO2MÉRTOLA! project integrates structuring and promotion actions aimed at the cultural touring product and the birdwtaching, walking and star tourism niches. In a cross-sectional way, the project has a great focus on digitisation and on the use of mobile platforms in the training of local tourist agents (SMEs) that are crucial for strengthening the target’s act selling component and strengthening external promotion. (English)
6 July 2021
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Mértola
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Identifiers
ALT20-08-2114-FEDER-000071
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