Vision Denmark (Q2101012)
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Project in Denmark financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Vision Denmark |
Project in Denmark financed by DG Regio |
Statements
5,569,666.0 Danish krone
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11,139,333.0 Danish krone
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50.0 percent
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20 May 2019
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31 December 2020
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Vision Denmark
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55°41'0.6"N, 12°34'39.7"E
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1123
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Projektet Vision Denmark er klyngekonsolidering inden for den digitale visuelle industri. Vision Denmark er nystiftet med henblik på at samle brancherne inden for film, tv, animation, spil og nye teknologier (XR) i en samlet klynge. De kreative erhverv er jf. Regeringens nye vækstplan vigtige eksporterhverv for Danmark, som sætter et betydeligt aftryk i samfundsøkonomien. Heraf udgør den audiovisuelle industri den anden største, og den digitale visuelle industri er en vigtig del af denne. I en verden, der hastigt bevæger sig fra det skrevne ord til billeder, vil særligt de digitale visuelle oplevelser, produkter og kompetencer, som er kendetegnet ved kreativitet, originalitet, digitalisering og innovation, blive efterspurgt. Digitale visuelle virksomheder eksperimentere med ny teknologi og de har mennesket i centrum, når de udvikler fortællinger og oplevelser, der engagerer forbrugere og skabe bedre serviceydelser. Industrien har et enormt indtjenings- og vækstpotentiale, både på det internationale marked og på det danske marked; i underholdningsindustrien og i det øvrige erhvervsliv. Det potentiale skal Vision Denmark forløse.Vision Denmark er den første nationale erhvervsalliance og -klynge i Danmark for den digitale visuelle industri (film, spil, tv, animation og de nye teknologier, XR). Vision Denmarks er efterspørgselsdrevet og er derfor stiftet af de største private aktører indenfor industrien, Unity Technologies, SYBO og Nordisk Film sammen med Interactive Denmark, The Animation Workshop, Via University College, Filmby Aarhus, FilmFyn, Producentforeningen samt Copenhagen Film Fund. Vision Denmark konsolideres i 2019/20, hvor industrien i hele landet samles. Vision Denmark vil i 2019/20 omfavne 90 medlemmer fra industrien, hvoraf 22 forventes at markedsintroducerer et nyt produkt. Der afholdes ca. 20 forskellige typer aktiviteter med over 1000 deltagere. Aktiviteter spænder over videnspredning, matchmaking, tiltrækning af investering, styrkelse af entreprenørskab, talentudvikling, kompetencesikring, øget efterspørgsel af innovative produkter, internationalisering mv. Efter konsolideringsfase er målsætningen frem mod udgangen af 2025 at sikre vækst i industrien, herunder 6400 jobs direkte i industrien, hvoraf 2500 er nye jobs; næsten fordoble omsætningen fra i dag 5,7 mia. kr. til 10 mia. kr. i omsætning; udvikle min. 3000 talenter og etablere Danmark som testland for nye fortællinger og teknologier. (Danish)
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The Vision Denmark project is cluster consolidation within the digital visual industry. Vision Denmark is newly founded in order to bring together the industries within film, television, animation, games and new technologies (XR) into a cluster. The creative industries, cf. the Government’s new growth plan, are important export industries for Denmark, which puts a significant impact on the economy. Of this, the audiovisual industry is the second largest, and the digital visual industry is an important part of it. In a world that is rapidly moving from the written word to images, especially the digital visual experiences, products and competencies, which are characterised by creativity, originality, digitalisation and innovation, will be sought after. Digital visual companies experiment with new technology and they focus on people when they develop stories and experiences that engage consumers and create better services. The industry has huge profitability and growth potential, both on the international market and on the Danish market; in the entertainment industry and in the rest of the economy. Vision Denmark is the first national business alliance and cluster in Denmark for the digital visual industry (film, games, TV, animation and the new technologies, XR). Vision Denmarks is demand-driven and is therefore founded by the largest private players in the industry, Unity Technologies, SYBO and Nordisk Film together with Interactive Denmark, The Animation Workshop, Via University College, Filmby Aarhus, FilmFyn, the Manufacturers’ Association and Copenhagen Film Fund. Vision Denmark will be consolidated in 2019/20 with industry gathering all over the country. Vision Denmark will in 2019/20 embrace 90 members from industry, of which 22 are expected to market a new product. Approximately 20 different types of activities are organised with more than 1000 participants. Activities span the dissemination of knowledge, matchmaking, attracting investment, strengthening entrepreneurship, talent development, empowerment, increased demand for innovative products, internationalisation, etc. After consolidation, the objective towards the end of 2025 is to ensure growth in industry, including 6400 jobs directly in industry, of which 2500 are new jobs; almost double the revenue from today DKK 5.7 billion to DKK 10 billion in revenue; develop at least 3000 talents and establish Denmark as a test country for new stories and technologies. (English)
12 October 2020
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Identifiers
249
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