NAUTICAL TOURISM DEVELOPMENT AND PROMOTION OF REGIONAL PORTS (Q4301603)

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Project Q4301603 in Montenegro, Albania, Italy
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NAUTICAL TOURISM DEVELOPMENT AND PROMOTION OF REGIONAL PORTS
Project Q4301603 in Montenegro, Albania, Italy

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    978,588.0 Euro
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    1,151,280.0 Euro
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    85.0 percent
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    3 April 2018
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    31 December 2020
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    National Coastline Agency
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    41°19'18.98"N, 19°48'18.83"E
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    41°19'49.87"N, 19°50'3.44"E
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    42°27'2.02"N, 18°32'4.63"E
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    42°0'10.30"N, 14°59'41.57"E
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    41°7'16.82"N, 16°52'54.05"E
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    41°11'37.86"N, 16°35'22.70"E
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    The Adriatic Sea is characterized by a unique coastal environment with significant potential for tourism development. However, this potential is not fully exploited, while tourist activities are mainly focused on a seasonal “sun, sea and sand” approach. Nevertheless, there are alternative forms of tourism which could prolong the tourist season, tap new markets and overall, provide the essential conditions for regional economic growth. Nautical Tourism (NT) is a dynamically expanded form of tourism, consisting an industry of high added value with strong clientele growth tendencies in the Adriatic Sea. In general, NT is seasonal, however, if combined properly with other mild tourism activities it may be prolonged with profound positive impact to local economies. Despite its high potential, NT is not sufficiently developed in the intervention area and its connection with the assets of the hinterland is insufficient. Hence, the overall objective of the Project is to develop a common model for the smart and sustainable NT management through integrated development plans. REGLPORTS aims to provide a holistic approach by (a) connecting the coastal areas with the rich inland’s assets, (b) emerging and promoting the interconnected areas (Area Brand, Thematic Routes), and (c) upgrading tourism supporting services and products. The envisaged plan will constitute an innovative approach in tourism industry, which cannot be successfully tackled by individual national strategies. The Project will increase tourism population, regional economic growth and therefore contribute significantly to the accomplishment of Programme’s result indicators. REGLPORTS foresees to facilitate the sustainable NT management, considering as a top priority the environmental sustainability. The anticipated impact will substantially benefit stakeholders in the intervention area, including local communities, national and/or regional organizations and tourism related businesses. (English)
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