WEB MARKETING TECHNIQUES (Q1961447): Difference between revisions
Jump to navigation
Jump to search
(Changed label, description and/or aliases in 2 languages: Changing unique label-description pair) |
(Removed claim: financed by (P890): Directorate-General for Regional and Urban Policy (Q8361), Removing unnecessary financed by statement) |
||
| Property / financed by | |||
| Property / financed by: Directorate-General for Regional and Urban Policy / rank | |||
Revision as of 20:05, 1 November 2020
Project Q1961447 in Italy
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | WEB MARKETING TECHNIQUES |
Project Q1961447 in Italy |
Statements
23,790.0 Euro
0 references
47,580.0 Euro
0 references
50.0 percent
0 references
4 May 2015
0 references
8 July 2016
0 references
EUFORM - EUROPA E FORMAZIONE
0 references
L'ESPERTO IN WEB MARKETING Ê UNA FIGURA INNOVATIVA CHE INTEGRA COMPETENZE INFORMATICHE LEGATE AL MONDO WEB ALLE STRATEGIE DI SVILUPPO COMMERCIALE, HA PERTANTO UNA CONOSCENZA APPROFONDITA E UNA GRANDE DIMESTICHEZZA DEGLI STRUMENTI WEB 2.0 APPLICATI ALLE STRATEGIE DI MARKETING E COMUNICAZIONE, A PARTIRE DALLE CAPACITà DI LETTURA E ANALISI DATI DI POSIZIONAMENTO E FORMULAZIONE DELLE RELATIVE STRATEGIE, ALLA FORMULAZIONE DI PIANI INTEGRATI CHE METTONO IN SINERGIA E-COMMERCE, SOCIAL MEDIA, MOBILE, VALORIZZAZIONE DEL CRM IN OTTICA MARKETING, ORGANIZZAZIONE DI CAMPAGNE PUBBLICITARIE E DI PUBBLICHE RELAZIONI DIGITALI. IL PROFILO PROFESSIONALE IN USCITA AVRà PERTANTO COMPETENZE INNOVATIVE SULL'UTILIZZO DI STRUMENTI E METODOLOGIE TIPICHE DEL WEB MARKETING STRATEGICO FINALIZZATO ALLO SVILUPPO COMMERCIALE, INCLUSI E-COMMERCE E MOBILE MARKETING; AVRà INOLTRE LA CAPACITà DI VALORIZZARE GLI STRUMENTI IT PER L'ANALISI DEL MERCATO, POSIZIONAMENTO NEI MOTORI DI RICERCA, SVILUPPO DI CAMPAGNE DI (Italian)
0 references
THE MARKETING WEB EXPERT IS AN INNOVATIVE PLAYER THAT INTEGRATES WEB RELATED E-SKILLS INTO BUSINESS DEVELOPMENT STRATEGIES, HAS THEREFORE A THOROUGH KNOWLEDGE AND FAMILIARITY WITH THE WEB 2.0 TOOLS APPLIED TO MARKETING AND COMMUNICATION STRATEGIES, STARTING FROM THE READING AND POSITIONING DATA ANALYSIS AND FORMULATION OF THE RELATED STRATEGIES, THE FORMULATION OF INTEGRATED PLANS LINKING E-COMMERCE, SOCIAL MEDIA, MOBILE, MARKETING OF CRM IN TERMS OF MARKETING, ORGANISATION OF ADVERTISING CAMPAIGNS AND PUBLIC DIGITAL RELATIONS. THE OUTGOING PROFESSIONAL PROFILE, THEREFORE, WILL PROVIDE INNOVATIVE SKILLS ON THE USE OF STRATEGIC MARKETING TOOLS AND METHODOLOGIES FOR COMMERCIAL DEVELOPMENT, INCLUDING E-COMMERCE AND MOBILE MARKETING. IT WILL ALSO BE ABLE TO EXPLOIT THE IT TOOLS FOR MARKET ANALYSIS, SEARCH POSITIONING, DEVELOPMENT OF CAMPAIGNS. (English)
0 references
Identifiers
D99J15001020009
0 references