MARKETING TURISTICO (Q1962447): Difference between revisions
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(Changed label, description and/or aliases in 2 languages: Changing unique label-description pair) |
(Removed claim: financed by (P890): Directorate-General for Regional and Urban Policy (Q8361), Removing unnecessary financed by statement) |
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Property / financed by: Directorate-General for Regional and Urban Policy / rank | |||
Revision as of 19:42, 1 November 2020
Project Q1962447 in Italy
Language | Label | Description | Also known as |
---|---|---|---|
English | MARKETING TURISTICO |
Project Q1962447 in Italy |
Statements
12,860.0 Euro
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25,720.0 Euro
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50.0 percent
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27 November 2015
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16 October 2018
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3 April 2016
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ATI 4 PN - IAL FVG - PROGETTO GIOVANI E OCCUPABILITA'
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IL CORSO MARKETING TURISTICO HA UNA DURATA DI 200 ORE; NON Ê PREVISTO STAGE. OBIETTIVO DEL CORSO Ê FORNIRE AGLI ALLIEVI ACQUISIRE COMPETENZE UTILI A LAVORARE CON PROFESSIONALITà NELL'AMBITO DEL MARKETING E DEL TURISMO, CON PARTICOLARE RIGUARDO ALLA COSTRUZIONE E PROMOZIONE DI INIZIATIVE DI PACCHETTI TURISTICI LEGATI A STRATEGIE DI VALORIZZAZIONE DELLE RISORSE TERRITORIALI. AL TERMINE DEL PERCORSO L'ALLIEVO/A SARà IN GRADO DI: - UTILIZZARE LE INFORMAZIONI RELATIVE ALLA DOMANDA TURISTICA PER CAPIRE COME ORIENTARE LA CLIENTELA; - CAPIRE LE DINAMICHE PSICOLOGICHE DEL TURISTA NELLA SCELTA DELLA META/ESPERIENZA E NELLA FRUIZIONE; - CONTATTARE STRUTTURE, SERVIZI ED ISTITUTI PUBBLICI E PRIVATI; - INDIVIDUARE SOLUZIONI E PROPOSTE DI PRODOTTO/SERVIZIO CORRISPONDENTI ALLE RICHIESTE; - MAPPARE I FATTORI DISTINTIVI E LE RISORSE TURISTICHE DI UN TERRITORIO PER VALORIZZARLE; - UTILIZZARE LE INFORMAZIONI RELATIVE ALLA DOMANDA TURISTICA PER CAPIRE COME ORIENTARE LA CLIENTELA; - APPLICARE TECNICHE D (Italian)
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THE TOURISM MARKETING COURSE LASTS 200 HOURS; PROVISION HAS NOT BEEN MADE FOR PROVISION FOR TRAINEESHIPS. THE AIM OF THIS COURSE IS TO PROVIDE PUPILS WITH USEFUL SKILLS TO WORK IN THE FIELD OF MARKETING AND TOURISM, WITH PARTICULAR REFERENCE TO THE CONSTRUCTION AND PROMOTION OF PACKAGE TRAVEL INITIATIVES LINKED TO STRATEGIES FOR EXPLOITING TERRITORIAL RESOURCES. AT THE END OF THE TRIP, THE PUPIL/WILL BE ABLE TO: — USE TOURISM DEMAND INFORMATION TO UNDERSTAND HOW TO TARGET CUSTOMERS; UNDERSTAND THE PSYCHOLOGICAL DYNAMICS OF THE TOURIST IN THE CHOICE OF THE META/EXPERIENCE AND THE USE; — CONTACT PUBLIC AND PRIVATE FACILITIES, SERVICES AND INSTITUTIONS; — IDENTIFY SOLUTIONS AND PRODUCT/SERVICE PROPOSALS CORRESPONDING TO THE REQUESTS; MAP THE DISTINGUISHING FACTORS AND TOURIST RESOURCES OF A TERRITORY IN ORDER TO VALUE THEM; — USE TOURISM DEMAND INFORMATION TO UNDERSTAND HOW TO TARGET CUSTOMERS; — APPLY TECHNIQUES D (English)
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Identifiers
D79G15000750009
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