Promotion and internationalisation of MODE S.A. products on foreign markets (Q4430604): Difference between revisions

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Promotion and internationalisation of MODE S.A. products on foreign markets
Property / summary
 
SA 42799(2015/X) The subject of this project is to promote the product offer of MODE S.A. on the international market, in accordance with the assumptions of the IT/ICT Industry Promotion Programme. Promotional activities undertaken as part of the project are aimed at increasing recognition on foreign markets of the MODE brand and offered products: Photo Composer, Jumbo, Twister, Twister Mini and Combo — innovative devices for the automatic generation of photographs of products, 360° and 3D presentations. As a result of the implementation of comprehensive promotional activities, the following are expected in particular: strengthening the international position of MODE among foreign competitors and an increase in the number of signed contracts/contracts with foreign customers, and consequently an increase in the volume of sales of listed products on the international arena. Scope of the project: 1. Implementation of an external mission combined with participation in the fair as a visitor to India [non-EU forward-looking market]. 2. Participation as an exhibitor in 4 trade fairs in the UK and Germany. At the “GamesCom” fair, a national information and promotion stand will be organised. 3. Purchase of information and promotional materials necessary to consolidate the image of the product brand Mode, as well as the Polish Economy Brand. The promotion of innovative devices for automatic generation of photographs of products and their presentations 360° and 3D on new, prospective foreign markets will also strengthen the image of MPG in the world. Active participation in the promotion of MPG will consist of placing its logo on the panel of the building of the exhibition stand, so that potential contractors can familiarise themselves with the country of origin of the MODE brand and in order to strengthen the positive image of Poland as a country with which it is beneficial to cooperate and carry out business activities. The project will be implemented in the period from 01.01.2021 to 31.10.2021. Own contribution from the applicant’s private funds. (English)
Property / summary: SA 42799(2015/X) The subject of this project is to promote the product offer of MODE S.A. on the international market, in accordance with the assumptions of the IT/ICT Industry Promotion Programme. Promotional activities undertaken as part of the project are aimed at increasing recognition on foreign markets of the MODE brand and offered products: Photo Composer, Jumbo, Twister, Twister Mini and Combo — innovative devices for the automatic generation of photographs of products, 360° and 3D presentations. As a result of the implementation of comprehensive promotional activities, the following are expected in particular: strengthening the international position of MODE among foreign competitors and an increase in the number of signed contracts/contracts with foreign customers, and consequently an increase in the volume of sales of listed products on the international arena. Scope of the project: 1. Implementation of an external mission combined with participation in the fair as a visitor to India [non-EU forward-looking market]. 2. Participation as an exhibitor in 4 trade fairs in the UK and Germany. At the “GamesCom” fair, a national information and promotion stand will be organised. 3. Purchase of information and promotional materials necessary to consolidate the image of the product brand Mode, as well as the Polish Economy Brand. The promotion of innovative devices for automatic generation of photographs of products and their presentations 360° and 3D on new, prospective foreign markets will also strengthen the image of MPG in the world. Active participation in the promotion of MPG will consist of placing its logo on the panel of the building of the exhibition stand, so that potential contractors can familiarise themselves with the country of origin of the MODE brand and in order to strengthen the positive image of Poland as a country with which it is beneficial to cooperate and carry out business activities. The project will be implemented in the period from 01.01.2021 to 31.10.2021. Own contribution from the applicant’s private funds. (English) / rank
 
Normal rank

Revision as of 10:04, 24 October 2022

Project Q4430604 in Poland
Language Label Description Also known as
English
Promotion and internationalisation of MODE S.A. products on foreign markets
Project Q4430604 in Poland

    Statements

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    274,125.0 zloty
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    60,937.99 Euro
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    365,500.0 zloty
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    81,250.65 Euro
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    75.0 percent
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    1 January 2021
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    31 May 2022
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    SYGNIS SPÓŁKA AKCYJNA
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    SA 42799(2015/X) Przedmiotem niniejszego projektu jest promocja oferty produktowej firmy MODE S.A. na rynku międzynarodowym, zgodnie z założeniami Branżowego Programu Promocji IT/ICT. Podejmowane w ramach projektu działania promocyjne mają na celu wzrost rozpoznawalności na rynkach zagranicznych marki MODE oraz oferowanych produktów: Photo Composer, Jumbo, Twister, Twister Mini oraz Combo – innowacyjnych urządzeń służących do automatycznego generowania fotografii produktów oraz ich prezentacji 360° i 3D. W wyniku realizacji kompleksowych działań promocyjnych przewiduje się przede wszystkim: umocnienie międzynarodowej pozycji firmy MODE wśród zagranicznych konkurentów oraz wzrost liczby podpisanych kontraktów/umów z zagranicznymi odbiorcami, a w konsekwencji wzrost wolumenu sprzedaży wymienionych produktów na arenie międzynarodowej. Zakres projektu: 1. Realizacja misji wyjazdowej połączonej z udziałem w targach w roli zwiedzającego do Indii [pozaunijny rynek perspektywiczny]. 2. Udział w charakterze wystawcy w 4 imprezach targowych na terenie Wielkiej Brytanii i Niemiec. Na targach „GamesCom” zostanie zorganizowane narodowe stoisko informacyjno-promocyjne. 3. Zakup materiałów informacyjno – promocyjnych niezbędnych w celu utrwalenia wizerunku marki produktowej Mode, a także Marki Polskiej Gospodarki. Promocja innowacyjnych urządzeń do automatycznego generowania fotografii produktów i ich prezentacji 360° i 3D na nowych, perspektywicznych rynkach zagranicznych wpłynie także na umocnienie wizerunku MPG na świecie. Aktywny udział w promowaniu MPG polegać będzie na umieszczeniu jej logo na panelu zabudowy stoiska wystawienniczego, tak aby potencjalni kontrahenci mogli zapoznać się z krajem pochodzenia marki MODE oraz w celu umacniania pozytywnego wizerunku Polski jako państwa, z którym korzystnie jest współpracować i realizować działania biznesowe. Projekt będzie realizowany w okresie od 01.01.2021 do 31.10.2021. Wkład własny z prywatnych środków Wnioskodawcy. (Polish)
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    SA 42799(2015/X) The subject of this project is to promote the product offer of MODE S.A. on the international market, in accordance with the assumptions of the IT/ICT Industry Promotion Programme. Promotional activities undertaken as part of the project are aimed at increasing recognition on foreign markets of the MODE brand and offered products: Photo Composer, Jumbo, Twister, Twister Mini and Combo — innovative devices for the automatic generation of photographs of products, 360° and 3D presentations. As a result of the implementation of comprehensive promotional activities, the following are expected in particular: strengthening the international position of MODE among foreign competitors and an increase in the number of signed contracts/contracts with foreign customers, and consequently an increase in the volume of sales of listed products on the international arena. Scope of the project: 1. Implementation of an external mission combined with participation in the fair as a visitor to India [non-EU forward-looking market]. 2. Participation as an exhibitor in 4 trade fairs in the UK and Germany. At the “GamesCom” fair, a national information and promotion stand will be organised. 3. Purchase of information and promotional materials necessary to consolidate the image of the product brand Mode, as well as the Polish Economy Brand. The promotion of innovative devices for automatic generation of photographs of products and their presentations 360° and 3D on new, prospective foreign markets will also strengthen the image of MPG in the world. Active participation in the promotion of MPG will consist of placing its logo on the panel of the building of the exhibition stand, so that potential contractors can familiarise themselves with the country of origin of the MODE brand and in order to strengthen the positive image of Poland as a country with which it is beneficial to cooperate and carry out business activities. The project will be implemented in the period from 01.01.2021 to 31.10.2021. Own contribution from the applicant’s private funds. (English)
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    WOJ.: POMORSKIE, POW.: gdański
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    Identifiers

    POIR.03.03.03-22-0166/20
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