DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING (Q4274565): Difference between revisions
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(Changed label, description and/or aliases in en: Setting new description) |
(Changed label, description and/or aliases in en, and other parts: Adding English translations) |
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DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING | |||||||||||||||
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THE COURSE DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING WILL TAKE PLACE AT THE ENAIP HEADQUARTERS IN UDINE, LASTING 140 HOURS; THERE IS NO INTERNSHIP. THE COURSE IS THE FPGO OPERATION RELATED TO THE TRAINING PATH IN THE CONTEXT OF SOCIAL MEDIA FPGO5. OBJECTIVE OF THE COURSE Ê TO DEVELOP IN THE PARTICIPANTS THE ABILITY TO: — DEFINE TOGETHER WITH THE CUSTOMER THE OBJECTIVES OF THE MARKETING ACTION; — IDENTIFY AND ANALYSE THE TARGET AUDIENCE; — DEFINE THE STRATEGY NECESSARY TO ACHIEVE THE MARKETING OBJECTIVES ACCORDING TO THE CHARACTERISTICS OF THE TARGET; — IDENTIFY THE CHANNELS AND TOOLS TO BE USED AND PRODUCE THE NECESSARY CONTENT; — PLAN THE PROMOTIONAL CAMPAIGN AND IMPLEMENT THE VARIOUS ACTIONS PLANNED, BASED ON THE PRINCIPLES OF EXPERIENTIAL MARKETING; — ANALYSE THE IMPACT OF THE CAMPAIGN IN TERMS OF CUSTOMER SATISFACTION, BRAND RECOGNITION OR OTHER RELEVANT INDICATORS. (English) | |||||||||||||||
Property / summary: THE COURSE DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING WILL TAKE PLACE AT THE ENAIP HEADQUARTERS IN UDINE, LASTING 140 HOURS; THERE IS NO INTERNSHIP. THE COURSE IS THE FPGO OPERATION RELATED TO THE TRAINING PATH IN THE CONTEXT OF SOCIAL MEDIA FPGO5. OBJECTIVE OF THE COURSE Ê TO DEVELOP IN THE PARTICIPANTS THE ABILITY TO: — DEFINE TOGETHER WITH THE CUSTOMER THE OBJECTIVES OF THE MARKETING ACTION; — IDENTIFY AND ANALYSE THE TARGET AUDIENCE; — DEFINE THE STRATEGY NECESSARY TO ACHIEVE THE MARKETING OBJECTIVES ACCORDING TO THE CHARACTERISTICS OF THE TARGET; — IDENTIFY THE CHANNELS AND TOOLS TO BE USED AND PRODUCE THE NECESSARY CONTENT; — PLAN THE PROMOTIONAL CAMPAIGN AND IMPLEMENT THE VARIOUS ACTIONS PLANNED, BASED ON THE PRINCIPLES OF EXPERIENTIAL MARKETING; — ANALYSE THE IMPACT OF THE CAMPAIGN IN TERMS OF CUSTOMER SATISFACTION, BRAND RECOGNITION OR OTHER RELEVANT INDICATORS. (English) / rank | |||||||||||||||
Normal rank | |||||||||||||||
Property / summary: THE COURSE DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING WILL TAKE PLACE AT THE ENAIP HEADQUARTERS IN UDINE, LASTING 140 HOURS; THERE IS NO INTERNSHIP. THE COURSE IS THE FPGO OPERATION RELATED TO THE TRAINING PATH IN THE CONTEXT OF SOCIAL MEDIA FPGO5. OBJECTIVE OF THE COURSE Ê TO DEVELOP IN THE PARTICIPANTS THE ABILITY TO: — DEFINE TOGETHER WITH THE CUSTOMER THE OBJECTIVES OF THE MARKETING ACTION; — IDENTIFY AND ANALYSE THE TARGET AUDIENCE; — DEFINE THE STRATEGY NECESSARY TO ACHIEVE THE MARKETING OBJECTIVES ACCORDING TO THE CHARACTERISTICS OF THE TARGET; — IDENTIFY THE CHANNELS AND TOOLS TO BE USED AND PRODUCE THE NECESSARY CONTENT; — PLAN THE PROMOTIONAL CAMPAIGN AND IMPLEMENT THE VARIOUS ACTIONS PLANNED, BASED ON THE PRINCIPLES OF EXPERIENTIAL MARKETING; — ANALYSE THE IMPACT OF THE CAMPAIGN IN TERMS OF CUSTOMER SATISFACTION, BRAND RECOGNITION OR OTHER RELEVANT INDICATORS. (English) / qualifier | |||||||||||||||
point in time: 2 February 2022
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Revision as of 13:22, 2 February 2022
Project Q4274565 in Italy
Language | Label | Description | Also known as |
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English | DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING |
Project Q4274565 in Italy |
Statements
9,730.0 Euro
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17,780.0 Euro
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54.72 percent
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EN.A.I.P. (ENTE A.C.L.I. ISTRUZIONE PROFESSIONALE) FRIULI - VENEZIA GIULIA
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IL CORSO PROGETTAZIONE E STRUMENTI PER IL MARKETING ESPERIENZIALE SI SVOLGERà PRESSO LA SEDE ENAIP DI UDINE, HA UNA DURATA DI 140 ORE; NON Ê PREVISTO STAGE. IL CORSO Ê L OPERAZIONE FPGO RELATIVA AL PERCORSO FORMAZIONE NELL AMBITO DEI SOCIAL MEDIA FPGO5. OBIETTIVO DEL CORSO Ê SVILUPPARE NEI PARTECIPANTI LA CAPACITà DI: - DEFINIRE INSIEME AL CLIENTE GLI OBIETTIVI DELL AZIONE DI MARKETING; - INDIVIDUARE E ANALIZZARE IL TARGET DI RIFERIMENTO; - DEFINIRE LA STRATEGIA NECESSARIA A RAGGIUNGERE GLI OBIETTIVI DI MARKETING IN FUNZIONE DELLE CARATTERISTICHE DEL TARGET; - INDIVIDUARE I CANALI E GLI STRUMENTI DA UTILIZZARE E PRODURRE I CONTENUTI NECESSARI; - PIANIFICARE LA CAMPAGNA PROMOZIONALE E REALIZZARE LE DIVERSE AZIONI PREVISTE, SULLA BASE DEI PRINCIPI DEL MARKETING ESPERIENZIALE; - ANALIZZARE L IMPATTO DELLA CAMPAGNA IN TERMINI DI SODDISFAZIONE DEL CLIENTE, RICONOSCIBILITà DEL MARCHIO O ALTRI INDICATORI RILEVANTI. (Italian)
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THE COURSE DESIGN AND TOOLS FOR EXPERIENTIAL MARKETING WILL TAKE PLACE AT THE ENAIP HEADQUARTERS IN UDINE, LASTING 140 HOURS; THERE IS NO INTERNSHIP. THE COURSE IS THE FPGO OPERATION RELATED TO THE TRAINING PATH IN THE CONTEXT OF SOCIAL MEDIA FPGO5. OBJECTIVE OF THE COURSE Ê TO DEVELOP IN THE PARTICIPANTS THE ABILITY TO: — DEFINE TOGETHER WITH THE CUSTOMER THE OBJECTIVES OF THE MARKETING ACTION; — IDENTIFY AND ANALYSE THE TARGET AUDIENCE; — DEFINE THE STRATEGY NECESSARY TO ACHIEVE THE MARKETING OBJECTIVES ACCORDING TO THE CHARACTERISTICS OF THE TARGET; — IDENTIFY THE CHANNELS AND TOOLS TO BE USED AND PRODUCE THE NECESSARY CONTENT; — PLAN THE PROMOTIONAL CAMPAIGN AND IMPLEMENT THE VARIOUS ACTIONS PLANNED, BASED ON THE PRINCIPLES OF EXPERIENTIAL MARKETING; — ANALYSE THE IMPACT OF THE CAMPAIGN IN TERMS OF CUSTOMER SATISFACTION, BRAND RECOGNITION OR OTHER RELEVANT INDICATORS. (English)
2 February 2022
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PASIAN DI PRATO
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