INTERNATIONAL PROMOTION OF GROUP THE GAITERO (Q3214550): Difference between revisions
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| Property / budget: 5,331,028.0 Euro / rank | |||||||
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| Property / co-financing rate: 80.0 percent / rank | |||||||
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| Property / EU contribution: 4,264,822.4 Euro / rank | |||||||
Revision as of 09:19, 21 October 2021
Project Q3214550 in Spain
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | INTERNATIONAL PROMOTION OF GROUP THE GAITERO |
Project Q3214550 in Spain |
Statements
29 June 2017
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31 December 2018
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VALLE BALLINA Y FERNANDEZ SA
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43°28'52.79"N, 5°26'0.46"W
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33076
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Desarrollo de nuevos mercados de exportación, para la comercialización de los productos que elabora Valle, Ballina y Fernandez SA (sidras, zumos, dulce de manzana, platos precocinados...etc.), mediante la asistencia a ferias internacionales y misiones comerciales directas. También fidelizacion de clientes internacionales y desarrollo de mercados (visita a clientes internacionales, apoyo en marketing, promoción en puntos de venta, asistencia a eventos...etc.) Promoción internacional de nuestra marca, mediante la participación en concursos internacionales de sidra de prestigio internacional, anuncios publicitarios en publicaciones internacionales, comunicación en redes sociales, viajes comerciales...etc. Adaptación de nuestra estrategia de marketing a mercados internacionales (Traducciones de material promocional, videos, fotos, página web...etc.) adaptacion de formatos a mercados internacionales (tarducción de etiquetas, adaptación de diseños a las legislaciones del país de destino... etc.) y obtención de certificados de calidad para mejorar nuestra oferta. (Spanish)
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Development of new export markets through attendance at international fairs and direct trade missions. Also retention of international customers and market development (visits to international customers, support in marketing, promotion at points of sale, participation in events, etc.) Brand promotion internationally by taking part in prestige international cider competitions, advertising in international magazines, communication via social networks, sales trips, etc. Adaptation of the strategy to international markets (translation of promotional material, videos, photos, website etc.), adaptation of formats to international markets (translation of labels and adaptation of designs to the regulations of the country etc.) and obtaining quality certifications to improve our offer. (English)
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Villaviciosa
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Identifiers
IDE/2018/000169
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