Design and implementation of an innovative business model in the area of marketing and marketing. (Q3263627): Difference between revisions
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(Created claim: summary (P836): Design and implementation of an innovative business model in the area of marketing and marketing. The tasks to be developed according to the offer of consulting services are the siguientes:1.-Análisis of the current process of Marketing and Commercial. During this phase, the following activities will be carried out, among others:-Assessment of the organisational structure: departments, units, functions, responsibilities, authority, etc.-Skills a...) |
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Design and implementation of an innovative business model in the area of marketing and marketing. | |||
Revision as of 13:10, 14 October 2021
Project Q3263627 in Spain
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Design and implementation of an innovative business model in the area of marketing and marketing. |
Project Q3263627 in Spain |
Statements
9,600.0 Euro
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12,000.0 Euro
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80.0 percent
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8 January 2019
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31 December 2020
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FABRICACION INDUSTRIAL DE CALOR HR S.L.
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37°28'18.55"N, 4°26'0.82"W
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14013
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Diseno e implantación de un modelo empresarial innovador en el área de marketing y de comercialización. Las tareas a desarrollar según la oferta de servicios de consultoria son las siguientes:1.-Análisis del actual proceso de Marketing y Comercial. Durante esta fase se llevarán a cabo, entre otras, las siguientes actividades:-Evaluación de la estructura organizativa: departamentos, dependencias, funciones, responsabilidades, autoridad, etc.-Evaluación de competencias de los miembros de la estructura organizativa: formación, experiencia, habilidades, etc.-Evaluación de los métodos de trabajo: análisis de mercado, segmentación de clientes, etc.-Resultado de las tareas de marketing y ventas: clientes, ventas, etc.-Análisis de los soportes y canales de comunicación y distribución actuales.-Descripción de las relaciones con los Clientes.2.-Diseno de un proceso innovador de Marketing y Comercial. A partir del resultado de la información analizada durante la fase anterior, se disenará un proceso de Marketing y Ventas que describa las actividades clave y los resultados de las mismas.3.-Implantación del Método Innovador de Marketing y Comercial. Durante la fase de implantación se dará soporte para el desarrollo de las las siguientes actividades:-Análisis de mercado.-Análisis y descripción del producto.-Análisis de competidores.-Análisis de hábitos de compra.-Descripción de propuesta de valor.-Identificación de estrategias de marketing y ventas.-Elaboración de planes de ventas.-Establecimiento de requisitos para soportes de comunicación y distribución.El servicio está estimado para una dedicación de 180 horas totales: 30 h. para Fases 1 y 2 y 120 h. para fase 3. El profesional contratado en independiente y no mantiene vinculación alguna con la solicitante. (Spanish)
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Design and implementation of an innovative business model in the area of marketing and marketing. The tasks to be developed according to the offer of consulting services are the siguientes:1.-Análisis of the current process of Marketing and Commercial. During this phase, the following activities will be carried out, among others:-Assessment of the organisational structure: departments, units, functions, responsibilities, authority, etc.-Skills assessment of the members of the organisational structure: training, experience, skills, etc.-Assessment of working methods: market analysis, customer segmentation, etc.-Result of marketing and sales tasks: customers, sales, etc.-Analysis of current media and channels of communication and distribution.-Description of customer relations.2.-Design of an innovative marketing and commercial process. Based on the result of the information analysed during the previous phase, a process of Marketing and Sales will be designed that describes the key activities and the results of them.3.-Implantation of the Innovative Marketing and Commercial Method. During the implementation phase support will be given for the development of the following activities:-Market analysis.-Analysis and description of the product.-Competition analysis.-Analysis of purchasing habits.-Description of value proposition.-Identification of marketing and sales strategies.-Development of sales plans.-Establishing requirements for communication and distribution media.The service is estimated for a total dedication of 180 hours: 30 h. for Phases 1 and 2 and 120 h. for phase 3. The professional hired independently and does not have any connection with the applicant. (English)
14 October 2021
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Cabra
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Identifiers
301N1800272SU1
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