Q3203443 (Q3203443): Difference between revisions
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(Created claim: summary (P836): To develop this line of action, the development and structuring of tourism resources will be essential, putting them in value and making them accessible and accessible. In short, it will turn the resource into product._x000D_ This action will go by identifying which products and which markets to offer. The task of generation and structuring of product, Strategic Tourism Planning, will take into account the entire offer of the municipality and wi...) |
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To develop this line of action, the development and structuring of tourism resources will be essential, putting them in value and making them accessible and accessible. In short, it will turn the resource into product._x000D_ This action will go by identifying which products and which markets to offer. The task of generation and structuring of product, Strategic Tourism Planning, will take into account the entire offer of the municipality and will include a solution of intelligent tourism, that allows to inventory the tourist assets of the city and organise the trip to the tourist through specific parameters, starting with the experience of the tourist from the preparation of it to the implementation of a program of tourist loyalty, together with a promotion of the municipality’s product at local, national and international level, taking into account the definition of products and markets defined in this tourism planning, they will contribute to improving our positioning and compliance with the horizontal principles and cross-cutting objectives and productivity indicators set out in the Integrated Strategy for Sustainable Development, Ayamonte Mira al Río._x000D_ _x000D_ Taking into account all the above, the actions that will be part of this line of action will be: 1.Development of a Tourism Quality Plan; 2.writing of a diagnostic report and action plan Intelligent Tourist Destination; 3.Design and creation of a Tourist Brand and Digital Tourist Marketing Plan; 4.Creation of a specific tourism portal; 5.digitalisation and characterisation of tourist assets for incorporation into a guidance system by mobile application; 6.Technological equipment for tourist service office; 7. Installation of two totems of tourist information (given the limitations of the field in Galatea, the detail and location are expanded in the expression of interest) (English) | |||||||||||||||
Property / summary: To develop this line of action, the development and structuring of tourism resources will be essential, putting them in value and making them accessible and accessible. In short, it will turn the resource into product._x000D_ This action will go by identifying which products and which markets to offer. The task of generation and structuring of product, Strategic Tourism Planning, will take into account the entire offer of the municipality and will include a solution of intelligent tourism, that allows to inventory the tourist assets of the city and organise the trip to the tourist through specific parameters, starting with the experience of the tourist from the preparation of it to the implementation of a program of tourist loyalty, together with a promotion of the municipality’s product at local, national and international level, taking into account the definition of products and markets defined in this tourism planning, they will contribute to improving our positioning and compliance with the horizontal principles and cross-cutting objectives and productivity indicators set out in the Integrated Strategy for Sustainable Development, Ayamonte Mira al Río._x000D_ _x000D_ Taking into account all the above, the actions that will be part of this line of action will be: 1.Development of a Tourism Quality Plan; 2.writing of a diagnostic report and action plan Intelligent Tourist Destination; 3.Design and creation of a Tourist Brand and Digital Tourist Marketing Plan; 4.Creation of a specific tourism portal; 5.digitalisation and characterisation of tourist assets for incorporation into a guidance system by mobile application; 6.Technological equipment for tourist service office; 7. Installation of two totems of tourist information (given the limitations of the field in Galatea, the detail and location are expanded in the expression of interest) (English) / rank | |||||||||||||||
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Property / summary: To develop this line of action, the development and structuring of tourism resources will be essential, putting them in value and making them accessible and accessible. In short, it will turn the resource into product._x000D_ This action will go by identifying which products and which markets to offer. The task of generation and structuring of product, Strategic Tourism Planning, will take into account the entire offer of the municipality and will include a solution of intelligent tourism, that allows to inventory the tourist assets of the city and organise the trip to the tourist through specific parameters, starting with the experience of the tourist from the preparation of it to the implementation of a program of tourist loyalty, together with a promotion of the municipality’s product at local, national and international level, taking into account the definition of products and markets defined in this tourism planning, they will contribute to improving our positioning and compliance with the horizontal principles and cross-cutting objectives and productivity indicators set out in the Integrated Strategy for Sustainable Development, Ayamonte Mira al Río._x000D_ _x000D_ Taking into account all the above, the actions that will be part of this line of action will be: 1.Development of a Tourism Quality Plan; 2.writing of a diagnostic report and action plan Intelligent Tourist Destination; 3.Design and creation of a Tourist Brand and Digital Tourist Marketing Plan; 4.Creation of a specific tourism portal; 5.digitalisation and characterisation of tourist assets for incorporation into a guidance system by mobile application; 6.Technological equipment for tourist service office; 7. Installation of two totems of tourist information (given the limitations of the field in Galatea, the detail and location are expanded in the expression of interest) (English) / qualifier | |||||||||||||||
point in time: 13 October 2021
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Revision as of 00:31, 13 October 2021
Project Q3203443 in Spain
Language | Label | Description | Also known as |
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English | No label defined |
Project Q3203443 in Spain |
Statements
240,000.0 Euro
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300,000.0 Euro
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80.0 percent
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1 January 2019
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31 December 2021
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AYUNTAMIENTO DE AYAMONTE
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21010
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Para desarrollar esta línea de actuación, será fundamental el desarrollo y la estructuración de los recursos turísticos, poniendo en valor los mismos y hacerlos accesibles y visitables. En definitiva, será convertir el recurso en producto._x000D_ Esta actuación pasará por identificar qué productos y qué mercados ofertar. La tarea de generación y estructuración de producto, la Planificación Estratégica Turística, tendrá en cuenta toda la oferta del municipio y pasará por incorporar una solución de turismo inteligente, que permita inventariar los activos turísticos de la ciudad y organizar el viaje al turista a través de unos parámetros concretos, comenzando con la experiencia del turista desde la preparación de la misma hasta la puesta en marcha de un programa de fidelización del turista, junto con una promoción del producto del municipio a nivel local, nacional e internacional, teniendo en cuenta la definición de productos y mercados que se definan en esta planificación turística, contribuirán a mejorar nuestro posicionamiento y al cumplimiento de los principios horizontales y objetivos transversales e indicadores de productividad recogidos en la Estrategia Integrada de Desarrollo Sostenible, Ayamonte Mira al Río._x000D_ _x000D_ Teniendo en cuenta todo lo anterior, las acciones que se enmarcarán en esta línea de actuación serán: 1.elaboración de un Plan de Calidad Turístico; 2.redacción de un informe de diagnóstico y plan de acción Destino Turístico Inteligente; 3.Diseño y creación de una Marca Turística y Plan de Marketing Turístico Digital; 4.Creación de un portal específico de Turismo ; 5.digitalización y caracterización de activos turísticos para su incorporación a un sistema de guiado mediante aplicación móvil; 6.Equipamiento tecnológico para la oficina de atención al turista; 7. Instalación de dos totems de información turística (Dadas las limitaciones del campo en Galatea, el detalle y ubicación se encuentran ampliados en la expresión de interés) (Spanish)
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To develop this line of action, the development and structuring of tourism resources will be essential, putting them in value and making them accessible and accessible. In short, it will turn the resource into product._x000D_ This action will go by identifying which products and which markets to offer. The task of generation and structuring of product, Strategic Tourism Planning, will take into account the entire offer of the municipality and will include a solution of intelligent tourism, that allows to inventory the tourist assets of the city and organise the trip to the tourist through specific parameters, starting with the experience of the tourist from the preparation of it to the implementation of a program of tourist loyalty, together with a promotion of the municipality’s product at local, national and international level, taking into account the definition of products and markets defined in this tourism planning, they will contribute to improving our positioning and compliance with the horizontal principles and cross-cutting objectives and productivity indicators set out in the Integrated Strategy for Sustainable Development, Ayamonte Mira al Río._x000D_ _x000D_ Taking into account all the above, the actions that will be part of this line of action will be: 1.Development of a Tourism Quality Plan; 2.writing of a diagnostic report and action plan Intelligent Tourist Destination; 3.Design and creation of a Tourist Brand and Digital Tourist Marketing Plan; 4.Creation of a specific tourism portal; 5.digitalisation and characterisation of tourist assets for incorporation into a guidance system by mobile application; 6.Technological equipment for tourist service office; 7. Installation of two totems of tourist information (given the limitations of the field in Galatea, the detail and location are expanded in the expression of interest) (English)
13 October 2021
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Ayamonte
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Identifiers
FCL02AN6216
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