Piasmar expansion into new export markets (Q94548): Difference between revisions
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(Created claim: summary (P836): The project involves the implementation of a long-term development strategy for the period 2017-2021, with the implementation of a marketing, organisational and procedural innovation in our company. Through the comprehensive implementation of these innovations, it will be possible to achieve the objectives set: To increase the company’s competitiveness on both the domestic and international markets, to strengthen our company’s position in the co...) |
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| Property / summary | |||
The project involves the implementation of a long-term development strategy for the period 2017-2021, with the implementation of a marketing, organisational and procedural innovation in our company. Through the comprehensive implementation of these innovations, it will be possible to achieve the objectives set: To increase the company’s competitiveness on both the domestic and international markets, to strengthen our company’s position in the country and abroad, to attract new domestic and foreign customers, to increase the level of sales of our products, to increase revenue and to improve the company’s profitability in terms of promoting our firm’s bid in the foreign and domestic markets, — to bring the offer into line with the requirements of the public, — to increase brand identity and to increase its reputation — to create new opportunities for joint bid creation. The strategy was developed by the company’s owner in 2017-2021 and describes the main objectives to be achieved by our company over the next few years. On the basis of the years of experience, actions have been planned that will contribute to this further development. In particular, we intend to focus on the intensive promotion and advertising of our company in order to attract new customers, mainly from abroad and increase exports of our products abroad. We intend to take part in prestigious international foreign markets in countries such as the Czech Republic, Germany, Slovakia, Hungary and Poland. Each of these events is international in nature and offers great potential to promote our brand and strengthen the position of the company on the international stage. The promotion activities will also include the inclusion of advertisements in national professional journals and on the websites of each country in which our participation in fairs takes place. In the framework of the project we will also benefit from IT services to modernise our website and paste (English) | |||
| Property / summary: The project involves the implementation of a long-term development strategy for the period 2017-2021, with the implementation of a marketing, organisational and procedural innovation in our company. Through the comprehensive implementation of these innovations, it will be possible to achieve the objectives set: To increase the company’s competitiveness on both the domestic and international markets, to strengthen our company’s position in the country and abroad, to attract new domestic and foreign customers, to increase the level of sales of our products, to increase revenue and to improve the company’s profitability in terms of promoting our firm’s bid in the foreign and domestic markets, — to bring the offer into line with the requirements of the public, — to increase brand identity and to increase its reputation — to create new opportunities for joint bid creation. The strategy was developed by the company’s owner in 2017-2021 and describes the main objectives to be achieved by our company over the next few years. On the basis of the years of experience, actions have been planned that will contribute to this further development. In particular, we intend to focus on the intensive promotion and advertising of our company in order to attract new customers, mainly from abroad and increase exports of our products abroad. We intend to take part in prestigious international foreign markets in countries such as the Czech Republic, Germany, Slovakia, Hungary and Poland. Each of these events is international in nature and offers great potential to promote our brand and strengthen the position of the company on the international stage. The promotion activities will also include the inclusion of advertisements in national professional journals and on the websites of each country in which our participation in fairs takes place. In the framework of the project we will also benefit from IT services to modernise our website and paste (English) / rank | |||
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Revision as of 07:15, 6 March 2020
Project in Poland financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Piasmar expansion into new export markets |
Project in Poland financed by DG Regio |
Statements
153,126.99 zloty
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194,000.0 zloty
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85.0 percent
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1 March 2017
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30 September 2018
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"PIASMAR" ZBIGNIEW I RYSZARD WIĘCŁAWEK SPÓŁKA JAWNA
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50°35'21.5"N, 16°48'40.3"E
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Projekt zakłada realizację Długoterminowej Strategii Rozwoju na lata 2017-2021, co niesie za sobą wdrożenie w naszej firmie innowacji marketingowej, organizacyjnej oraz procesowej. Dzięki kompleksowemu wdrożeniu tych innowacji będzie możliwa realizacja założonych celów: - zwiększanie konkurencyjności firmy zarówno na rynku krajowym jak i międzynarodowym, - wzmocnienie pozycji naszego przedsiębiorstwa w kraju i za granicą, - zainteresowanie ofertą i pozyskanie nowych klientów krajowych i zagranicznych, - wzrost poziomu sprzedaży naszych produktów, - wzrost przychodów i poprawa rentowności firmy z tytułu promowania oferty naszej firmy na rynkach zagranicznych i rynku krajowym, - dostosowanie oferty do wymagań odbiorców, - zwiększenie rozpoznawalności marki i podniesienie jej renomy - pozyskanie nowych kooperantów do wspólnego tworzenia ofert. Strategia została opracowana na lata 2017-2021 przez właściciela firmy i opisuje główne cele jakie ma za zadanie osiągnąć nasza firma w ciągu najbliższych kilku lat. Na podstawie wieloletniego doświadczenia zostały zaplanowane działania, które przyczynią se do naszego dalszego rozwoju. Głównie zamierzamy skupić się na intensywnej promocji i reklamie naszego przedsiębiorstwa w celu pozyskania nowych klientów, w tym głownie zagranicznych i zwiększeniu eksportu naszych produktów za granicę. Zamierzamy wziąć udział w prestiżowych międzynarodowych targach zagranicznych w krajach takich jak Czechy, Niemcy, Słowacja, Węgry i Polska. Każda z tych imprez ma charakter międzynarodowy i daje duże możliwości na wypromowanie naszej marki i umocnienie pozycji przedsiębiorstwa na arenie międzynarodowej. Działania promocyjne będą polegały również na zamieszczeniu reklam w krajowych czasopismach branżowych oraz na witrynach internetowych każdego z krajów będących miejscem naszego udziału w targach. W ramach realizacji projektu skorzystamy również z usług informatycznych mających na celu modernizację naszej strony internetowej i wprowad (Polish)
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The project involves the implementation of a long-term development strategy for the period 2017-2021, with the implementation of a marketing, organisational and procedural innovation in our company. Through the comprehensive implementation of these innovations, it will be possible to achieve the objectives set: To increase the company’s competitiveness on both the domestic and international markets, to strengthen our company’s position in the country and abroad, to attract new domestic and foreign customers, to increase the level of sales of our products, to increase revenue and to improve the company’s profitability in terms of promoting our firm’s bid in the foreign and domestic markets, — to bring the offer into line with the requirements of the public, — to increase brand identity and to increase its reputation — to create new opportunities for joint bid creation. The strategy was developed by the company’s owner in 2017-2021 and describes the main objectives to be achieved by our company over the next few years. On the basis of the years of experience, actions have been planned that will contribute to this further development. In particular, we intend to focus on the intensive promotion and advertising of our company in order to attract new customers, mainly from abroad and increase exports of our products abroad. We intend to take part in prestigious international foreign markets in countries such as the Czech Republic, Germany, Slovakia, Hungary and Poland. Each of these events is international in nature and offers great potential to promote our brand and strengthen the position of the company on the international stage. The promotion activities will also include the inclusion of advertisements in national professional journals and on the websites of each country in which our participation in fairs takes place. In the framework of the project we will also benefit from IT services to modernise our website and paste (English)
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Identifiers
RPDS.01.04.01-02-0007/17
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