Marketing of WELAX products on foreign markets (Q83286): Difference between revisions

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(‎Removed claim: summary (P836): Reference_reference_programme_aids:SA42799 (2015/X): _Art.25 (corresponding article in EC Regulation No 651/2014) For the promotion of selected products, a marketing campaign model based on participation in fairs has been developed, taking part in a training course on a selected prospective market, as well as ongoing information and promotion activities.Selected Impreza tarsal Images:The event on the Dubai market, as well as the key events org...)
(‎Created claim: summary (P836): Reference number of the aid programme: SA42799(2015/X) Purpose of public aid:_Art.25 (relevant article from EC Regulation No 651/2014) A model of marketing campaign was developed for the promotion of selected products, based on participation in trade fairs, participation in training for the selected prospective market and the conducted information and promotion activities. Selected Fair Events: Event in the prospective market in Dubai, as well a...)
Property / summary
 
Reference number of the aid programme: SA42799(2015/X) Purpose of public aid:_Art.25 (relevant article from EC Regulation No 651/2014) A model of marketing campaign was developed for the promotion of selected products, based on participation in trade fairs, participation in training for the selected prospective market and the conducted information and promotion activities. Selected Fair Events: Event in the prospective market in Dubai, as well as key events organised in Europe in Germany IMM Cologne (January 2019) and Italy and Saloni. Salone Internazionale del Mobile in Milan (April 2019). These events will make it possible not only to follow new trends, but also to attract contractors from both new markets: UAE, as well as new contractors from European markets. Dubai Fair – customers looking for the highest quality products. The Cologne Fair brings together the latest trends and innovative interior design ideas. IMM Cologne is primarily a business platform where new trends in interior design and products must be presented if they are to remain competitive in the world. ISaloni Salone del Mobile Milano is the largest trade fair for furniture, design and interior design in Europe. This is an extremely valuable opportunity for many new business ventures. In addition, training will be purchased to familiarise with the principles and directions of marketing activities in the selected prospective market – the United Arab Emirates. In connection with plans to attract new contractors during the Dubai fair, a specialised advisory service related to entering the prospective UAE market in the field of market research, selection of the target group of potential partners, definition of the legal framework for the market will be made. Information and promotion activities include the production and distribution of information and promotional materials such as: it’s a catalogue. (English)
Property / summary: Reference number of the aid programme: SA42799(2015/X) Purpose of public aid:_Art.25 (relevant article from EC Regulation No 651/2014) A model of marketing campaign was developed for the promotion of selected products, based on participation in trade fairs, participation in training for the selected prospective market and the conducted information and promotion activities. Selected Fair Events: Event in the prospective market in Dubai, as well as key events organised in Europe in Germany IMM Cologne (January 2019) and Italy and Saloni. Salone Internazionale del Mobile in Milan (April 2019). These events will make it possible not only to follow new trends, but also to attract contractors from both new markets: UAE, as well as new contractors from European markets. Dubai Fair – customers looking for the highest quality products. The Cologne Fair brings together the latest trends and innovative interior design ideas. IMM Cologne is primarily a business platform where new trends in interior design and products must be presented if they are to remain competitive in the world. ISaloni Salone del Mobile Milano is the largest trade fair for furniture, design and interior design in Europe. This is an extremely valuable opportunity for many new business ventures. In addition, training will be purchased to familiarise with the principles and directions of marketing activities in the selected prospective market – the United Arab Emirates. In connection with plans to attract new contractors during the Dubai fair, a specialised advisory service related to entering the prospective UAE market in the field of market research, selection of the target group of potential partners, definition of the legal framework for the market will be made. Information and promotion activities include the production and distribution of information and promotional materials such as: it’s a catalogue. (English) / rank
 
Normal rank
Property / summary: Reference number of the aid programme: SA42799(2015/X) Purpose of public aid:_Art.25 (relevant article from EC Regulation No 651/2014) A model of marketing campaign was developed for the promotion of selected products, based on participation in trade fairs, participation in training for the selected prospective market and the conducted information and promotion activities. Selected Fair Events: Event in the prospective market in Dubai, as well as key events organised in Europe in Germany IMM Cologne (January 2019) and Italy and Saloni. Salone Internazionale del Mobile in Milan (April 2019). These events will make it possible not only to follow new trends, but also to attract contractors from both new markets: UAE, as well as new contractors from European markets. Dubai Fair – customers looking for the highest quality products. The Cologne Fair brings together the latest trends and innovative interior design ideas. IMM Cologne is primarily a business platform where new trends in interior design and products must be presented if they are to remain competitive in the world. ISaloni Salone del Mobile Milano is the largest trade fair for furniture, design and interior design in Europe. This is an extremely valuable opportunity for many new business ventures. In addition, training will be purchased to familiarise with the principles and directions of marketing activities in the selected prospective market – the United Arab Emirates. In connection with plans to attract new contractors during the Dubai fair, a specialised advisory service related to entering the prospective UAE market in the field of market research, selection of the target group of potential partners, definition of the legal framework for the market will be made. Information and promotion activities include the production and distribution of information and promotional materials such as: it’s a catalogue. (English) / qualifier
 
point in time: 14 October 2020
Timestamp+2020-10-14T00:00:00Z
Timezone+00:00
CalendarGregorian
Precision1 day
Before0
After0

Revision as of 12:47, 14 October 2020

Project in Poland financed by DG Regio
Language Label Description Also known as
English
Marketing of WELAX products on foreign markets
Project in Poland financed by DG Regio

    Statements

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    330,560.0 zloty
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    79,334.4 Euro
    13 January 2020
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    413,200.0 zloty
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    99,168.0 Euro
    13 January 2020
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    80.0 percent
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    1 June 2018
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    30 October 2019
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    WELOX SPÓŁKA Z OGRANICZONA ODPOWIEDZIALNOSCIA SPÓŁKA KOMANDYTOWA
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    Numer_referencyjny_programu_pomocowego: SA42799(2015/X) Przeznaczenie_pomocy_publicznej:_art.25 (odpowiedni artykuł z rozporządzenia KE nr 651/2014) Na potrzeby promocji wybranych produktów opracowano model kampanii marketingowej, oparty na udziale w targach, wzięciu udziału w szkoleniu dot. wybranego rynku perspektywicznego oraz poprowadzonych działań informacyjno-promocyjnych. Wybrane Imprezy targowe: Impreza na rynku perspektywicznym w Dubaju, jak również kluczowe imprezy organizowane w Europie w Niemczech IMM Kolonia ( styczeń 2019 rok) oraz we Włoszech iSaloni. Salone Internazionale del Mobile w Mediolanie ( kwiecień 2019 ). Imprezy te umożliwią nie tylko śledzenie nowych trendów, ale również pozyskanie kontrahentów zarówno z nowych rynków : ZEA, jak i nowych kontrahentów z rynków europejskich. Targi w Dubaju - klienci poszukujący produktów najwyższej, jakości. Targi w Koloni skupiają najnowsze trendy oraz innowacyjne pomysły wyposażenia wnętrz. IMM Kolonia to przede wszystkim platforma biznesowa, na której nowe trendy w aranżacji wnętrz oraz produkty muszą być prezentowane, jeśli mają pozostać konkurencyjne na świecie. Isaloni Salone del Mobile Milano to największe targi mebli, designu i wyposażenia wnętrz w Europie. To niezwykle cenna okazja do wielu nowych przedsięwzięć biznesowych. Ponadto zostanie zakupione szkolenie, mające na celu, zapoznanie z zasadami i kierunkami prowadzenia działalności marketingowej na wybranym rynku perspektywicznym – Zjednoczonych Emiratów Arabskich. W związku z planami pozyskania nowych kontrahentów podczas targów w Dubaju zostanie dokonany zakup specjalistycznej usługi doradczej związanej z wejściem na perspektywiczny rynek ZEA w zakresie badania rynku, wyselekcjonowania grupy docelowej potencjalnych partnerów, określenia ram prawnych obowiązujących na rynku. Działania informacyjno-promocyjne to wykonanie oraz dystrybucji materiałów informacyjno-promocyjnych takich jak: katalogi. (Polish)
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    Reference number of the aid programme: SA42799(2015/X) Purpose of public aid:_Art.25 (relevant article from EC Regulation No 651/2014) A model of marketing campaign was developed for the promotion of selected products, based on participation in trade fairs, participation in training for the selected prospective market and the conducted information and promotion activities. Selected Fair Events: Event in the prospective market in Dubai, as well as key events organised in Europe in Germany IMM Cologne (January 2019) and Italy and Saloni. Salone Internazionale del Mobile in Milan (April 2019). These events will make it possible not only to follow new trends, but also to attract contractors from both new markets: UAE, as well as new contractors from European markets. Dubai Fair – customers looking for the highest quality products. The Cologne Fair brings together the latest trends and innovative interior design ideas. IMM Cologne is primarily a business platform where new trends in interior design and products must be presented if they are to remain competitive in the world. ISaloni Salone del Mobile Milano is the largest trade fair for furniture, design and interior design in Europe. This is an extremely valuable opportunity for many new business ventures. In addition, training will be purchased to familiarise with the principles and directions of marketing activities in the selected prospective market – the United Arab Emirates. In connection with plans to attract new contractors during the Dubai fair, a specialised advisory service related to entering the prospective UAE market in the field of market research, selection of the target group of potential partners, definition of the legal framework for the market will be made. Information and promotion activities include the production and distribution of information and promotional materials such as: it’s a catalogue. (English)
    14 October 2020
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    Identifiers

    POIR.03.03.03-14-0014/18
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