Support to the Intenson brand through participation in fairs, economic missions and the purchase of consultancy services for selected prospective markets. (Q83461): Difference between revisions
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(Removed claim: summary (P836): Reference_reference_programme_aids:SA 42799 (2015/X)Within the framework of the project, the applicant has planned a market participation in the Industry Promotion Programme — Polish Nutrition Specialities in six trade fairs as an exhibitor.The applicant will implement the project in 2017, 2018 and 2019 and will participate as an issuer in 6 fairs, i.e.Africa’s Big in South Africa, al in France, Sal in China, Summer Fancy and BioFach — both in...) |
(Created claim: summary (P836): Reference number of the aid programme: SA 42799(2015/X) Purpose of public aid:_Art.19 The object of this project is to carry out actions aimed at improving the applicant’s competitive position in selected foreign markets by promoting food products from the category of superfoods of the Intenson brand with a chance to become a brand recognizable on foreign markets. As part of the project, the applicant planned to participate in the Industry Promo...) |
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Reference number of the aid programme: SA 42799(2015/X) Purpose of public aid:_Art.19 The object of this project is to carry out actions aimed at improving the applicant’s competitive position in selected foreign markets by promoting food products from the category of superfoods of the Intenson brand with a chance to become a brand recognizable on foreign markets. As part of the project, the applicant planned to participate in the Industry Promotion Programme – Polish Food Specialties in six trade fairs as an exhibitor. The applicant will carry out the project in 2017, 2018 and 2019 and will participate as an exhibitor in 6 fairs, i.e. Africa’s Big in South Africa, Sial in France, Sial in China, Summer Fancy and BIOFACH – both in the USA and Anuga in Germany and 1 away missions to meet contractors to the US during Natural Expo West, which are not listed in the industry program. The selection of specific fairs is related to the high concentration of potential customers as well as the reputation of fairs with a good and wide international press. The applicant will be represented during these events by four employees of the company (two from management and two sales persons) in order to ensure proper substantive service of the stand. In addition, the project plans to acquire an advisory service to better prepare for internationalisation in the USA and China, which are the prospective markets indicated in the industry promotion programme. The applicant in the project also planned training in internationalisation in prospective markets. Promotional materials will be prepared in two languages, helpful for presentation at fairs and meetings. Funds for own contribution will be provided in the course of economic activity from profits generated. (English) | |||||||||||||||
| Property / summary: Reference number of the aid programme: SA 42799(2015/X) Purpose of public aid:_Art.19 The object of this project is to carry out actions aimed at improving the applicant’s competitive position in selected foreign markets by promoting food products from the category of superfoods of the Intenson brand with a chance to become a brand recognizable on foreign markets. As part of the project, the applicant planned to participate in the Industry Promotion Programme – Polish Food Specialties in six trade fairs as an exhibitor. The applicant will carry out the project in 2017, 2018 and 2019 and will participate as an exhibitor in 6 fairs, i.e. Africa’s Big in South Africa, Sial in France, Sial in China, Summer Fancy and BIOFACH – both in the USA and Anuga in Germany and 1 away missions to meet contractors to the US during Natural Expo West, which are not listed in the industry program. The selection of specific fairs is related to the high concentration of potential customers as well as the reputation of fairs with a good and wide international press. The applicant will be represented during these events by four employees of the company (two from management and two sales persons) in order to ensure proper substantive service of the stand. In addition, the project plans to acquire an advisory service to better prepare for internationalisation in the USA and China, which are the prospective markets indicated in the industry promotion programme. The applicant in the project also planned training in internationalisation in prospective markets. Promotional materials will be prepared in two languages, helpful for presentation at fairs and meetings. Funds for own contribution will be provided in the course of economic activity from profits generated. (English) / rank | |||||||||||||||
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| Property / summary: Reference number of the aid programme: SA 42799(2015/X) Purpose of public aid:_Art.19 The object of this project is to carry out actions aimed at improving the applicant’s competitive position in selected foreign markets by promoting food products from the category of superfoods of the Intenson brand with a chance to become a brand recognizable on foreign markets. As part of the project, the applicant planned to participate in the Industry Promotion Programme – Polish Food Specialties in six trade fairs as an exhibitor. The applicant will carry out the project in 2017, 2018 and 2019 and will participate as an exhibitor in 6 fairs, i.e. Africa’s Big in South Africa, Sial in France, Sial in China, Summer Fancy and BIOFACH – both in the USA and Anuga in Germany and 1 away missions to meet contractors to the US during Natural Expo West, which are not listed in the industry program. The selection of specific fairs is related to the high concentration of potential customers as well as the reputation of fairs with a good and wide international press. The applicant will be represented during these events by four employees of the company (two from management and two sales persons) in order to ensure proper substantive service of the stand. In addition, the project plans to acquire an advisory service to better prepare for internationalisation in the USA and China, which are the prospective markets indicated in the industry promotion programme. The applicant in the project also planned training in internationalisation in prospective markets. Promotional materials will be prepared in two languages, helpful for presentation at fairs and meetings. Funds for own contribution will be provided in the course of economic activity from profits generated. (English) / qualifier | |||||||||||||||
point in time: 14 October 2020
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Revision as of 12:27, 14 October 2020
Project in Poland financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Support to the Intenson brand through participation in fairs, economic missions and the purchase of consultancy services for selected prospective markets. |
Project in Poland financed by DG Regio |
Statements
548,828.0 zloty
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807,100.0 zloty
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68.0 percent
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1 July 2017
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30 November 2019
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INTENSON EUROPE SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ
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Numer_referencyjny_programu_pomocowego: SA 42799(2015/X) Przeznaczenie_pomocy_publicznej:_art.19 Przedmiotem niniejszego projektu jest przeprowadzenie działań zmierzających do poprawy pozycji konkurencyjnej Wnioskodawcy na wybranych rynkach zagranicznych poprzez promowanie produktów żywieniowych z kategorii superfoods marki Intenson mającej szansę stać się marką rozpoznawalną na rynkach zagranicznych. W ramach projektu Wnioskodawca zaplanował udział w ramach Branżowego Programu Promocji - Polskie Specjalności Żywieniowe w sześciu targach branżowych w charakterze wystawcy. Wnioskodawca będzie realizował projekt w 2017, 2018 i 2019 roku i w ramach niego uczestniczył będzie jako wystawca w 6 targach, tj. Africa's Big w RPA, Sial we Francji, Sial w Chinach, Summer Fancy i Biofach - oba w USA oraz Anuga w Niemczech i 1 misji wyjazdowej celem spotkań z kontrahentami do USA w trakcie targów Natural Expo West, które nie są wymienione w programie branżowym. Wybór konkretnych targów związany jest z wysoką koncentracją potencjalnych klientów jak i renomą targów mających dobrą i szeroką międzynarodową prasę. Za reprezentowanie Wnioskodawcy podczas tych wydarzeń odpowiadać będzie czworo pracowników przedsiębiorstwa (dwie z managementu i dwie osoby sprzedażowe), tak, by zapewnić właściwą merytoryczną obsługę stoiska. Ponadto w ramach projektu planowane jest nabycie usługi doradczej pozwalającej na lepsze przygotowanie się do internacjonalizacji na terenie USA i Chin, które są rynkami perspektywicznym wskazanym w programie promocji branży. Wnioskodawca w projekcie zaplanował również szkolenie z zakresu internacjonalizacji na rynkach perspektywicznych. Zostaną przygotowane materiały promocyjne w dwóch językach, pomocne przy prezentowaniu się na targach i spotkaniach. Środki na wkład własny zostaną zapewnione w toku działalności gospodarczej z wypracowanych zysków. (Polish)
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Reference number of the aid programme: SA 42799(2015/X) Purpose of public aid:_Art.19 The object of this project is to carry out actions aimed at improving the applicant’s competitive position in selected foreign markets by promoting food products from the category of superfoods of the Intenson brand with a chance to become a brand recognizable on foreign markets. As part of the project, the applicant planned to participate in the Industry Promotion Programme – Polish Food Specialties in six trade fairs as an exhibitor. The applicant will carry out the project in 2017, 2018 and 2019 and will participate as an exhibitor in 6 fairs, i.e. Africa’s Big in South Africa, Sial in France, Sial in China, Summer Fancy and BIOFACH – both in the USA and Anuga in Germany and 1 away missions to meet contractors to the US during Natural Expo West, which are not listed in the industry program. The selection of specific fairs is related to the high concentration of potential customers as well as the reputation of fairs with a good and wide international press. The applicant will be represented during these events by four employees of the company (two from management and two sales persons) in order to ensure proper substantive service of the stand. In addition, the project plans to acquire an advisory service to better prepare for internationalisation in the USA and China, which are the prospective markets indicated in the industry promotion programme. The applicant in the project also planned training in internationalisation in prospective markets. Promotional materials will be prepared in two languages, helpful for presentation at fairs and meetings. Funds for own contribution will be provided in the course of economic activity from profits generated. (English)
14 October 2020
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Identifiers
POIR.03.03.03-14-0142/17
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