Innovations of ersor s.r.o. (Q3105250): Difference between revisions
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| Property / beneficiary name (string): ersor s.r.o. / rank | |||||||||||||||
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| Property / summary: Predkladaný projekt spoločnosti ersor s.r.o. je zameraný na rozšírenie podnikateľského portfólia tejto spoločnosti prostredníctvom nákupu videotechniky a techniky na vidoeprodukciu a na inováciu jedného z produktov tejto spoločnosti.Spoločnosť ersor s.r.o. sa venuje komplexnej ponuke služieb videoprodukcii a videoprojekcii pod jednou strechou. Klientami spoločnosti sú tak firmy, ako aj verejný alebo neziskový sektor, práve pre produkty video-prezentácie, ktoré spoločnosť pripravuje.Spoločnosť ersor s.r.o. sa chce v najbližšom období zamerať na tieto hlavné produktové línie, v ktorých vidí budúcnosť reklamno-mediálneho trhu:veľkoplošné premietanie živého záznamu (inovácia prostredníctvom LED steny, ktorá je schopná premietania vo vysokej kvalite tak v interiéri ako v exteriéri a za akýchkoľvek svetelných podmienok - deň/noc)kamery s prepojením na LED stenu s viditeľným prepájanímHD kvalita videoprodukcie s vysokou pridanou hodnotou vlastnej tvorbyRealizácia projektu je významným doplnkom existujúcich produktov a ponúkaných služieb spoločnosti a zároveň je jej rozšírením hlavne v kvalitatívnej úrovni. Silnou stránkou spoločnosti je kreativita tímu v oblasti videoprodukcie a fotografických služieb, ale jej slabou stránkou je jej technické vybavenie. Príkladom sú zastarané PC, ktoré zdržujú v práci, spracovanie videozáznamov, fotografií, animácie by mohli byť urobená za oveľa kratší čas a na kvalitatívne vyššej úrovni. Kvalita ponúkaných služieb a produktov je na veľmi dobrej, ale v rýchlo meniacich sa podmienkach kreatívneho priemyslu v oblasti videoprodukcie, reklamy nie je na postačujúcej úrovni a zastarávaním techniky klesá.Spoločnosť v súčasnosti je nútená si technické vybavenie na videoprojekciu zapožičiavať, pričom ceny požičania po započítaní vlastnej práce a réžie už nedávajú priestor pre optimálnu cenotvorbu v porovnaní s konkurenčnou ponukou. Z krátkodobého hľadiska je firma schopná takéto zníženie tržieb pokryť z iných zákaziek a inými službami, z dlhodobého hľadiska pri stave, keby firma neinovovala svoju techniku a nereagovala na požiadavky svojich zákazníkov, ktorí sledujú a zároveň požadujú vysokú kvalitu a najnovšie trendy v tejto oblasti (napr. premietanie videoprojekcií prostredníctvom LED steny), mohlo by to byť pre firmu likvidačné.V rámci projektu spoločnosť inovuje vo vlastnej réžii produkt videoprodukcia, ktorý v súčasnosti ponúka v oveľa menšej kvalite ako si vyžadujú niektorý zákazníci. Po inovácií produktu bude spoločnosť schopná realizovať túto službu na trhu za cenu 2 000 Eur/videoprodukciu. Spoločnosť ersor s.r.o. bude v rámci projektu vykonávať inováciu produktu videoprodukcia B - vlastná tvorba HD kvalita. Spoločnosť v súčasnosti nie je schopná konkurovať v tejto triede videoprodukcií, ktoré majú vysokú pridanú hodnotu, sú náročné na spracovanie po technickej aj kreatívnej stránke. Spoločnosť inovuje tento produkt od roku 2015, pokračovala s inováciou v roku 2016, využila na túto inováciu služby externého grafika, cena práce 500 Eur/ročne. V súčasnosti je potrebné zakúpenie techniky, ktorá je plánovaná v tomto projekte. Po inovácií bude firma schopná tento typ produktu realizovať na trhu v cenovej hladine 1650,- Eur v roku 2018, 1750,- Eur. Cieľová cena tejto služby je 2000,-. Ročne je plánovaných 14 akcií. Realizáciou aktivít projektu a to prostredníctvom prístupu k hmotným aktívam MSP v kultúrnom a kreatívnom sektore budú vytvorené pracovné miesta. Nakoľko po inovovaní hmotných aktív na čo sa zameriava realizácia projektu bude spoločnosť ersor s.r.o. môcť vytvoriť 3 nové pracovné miesta, ktoré sú potrebným a žiadaným rozšírením súčasného tímu. Spoločnosť chce obsadiť pracovné miesta najmä neaktívnymi alebo nezamestnanými osobami z regiónu, ktorým dokáže poskytnúť aj potrebné zaškolenie na prácu s novou technikou. (Slovak) / rank | |||||||||||||||
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| Property / summary: The project presented by ersor s.r.o. is aimed at expanding the company’s business portfolio through the purchase of video equipment and technology for vidoeproduction and on the innovation of one of the products of this company. ersor s.r.o. is engaged in a comprehensive offer of video production and video projection under one roof. The clients of the company are companies as well as the public or non-profit sector, precisely for the video-presentation products that the company is preparing. The company ersor s.r.o. wants to focus on these main product lines in the near term, in which he sees the future of advertising-media trhu:veľkoplošné projection of live recording (innovation through LED wall, which is able to project in high quality both indoors and outdoors and under any lighting conditions – day/night)cameras with connection to the LED wall with visible connection of HD quality of video production with high added value of its own productionRealisation of the project is an important complement of its existing products and offered quality services at the same time. The company’s strength is the creativity of the team in the field of video production and photographic services, but its weakness is its technical equipment. Examples include outdated PCs that stay in work, processing videos, photographs, animations could be done in a much shorter time and at a qualitatively higher level. The quality of the services and products offered is very good, but in the rapidly changing conditions of the creative industry in the field of video production, advertising is not sufficient and the obsolescence of the technology is decreasing. The company is currently forced to borrow technical equipment for the video projection, while the rental prices after counting their own work and overheads no longer give room for optimal pricing compared to the competitive offer. In the short term, the company is able to cover such a reduction in sales from other orders and other services, in the long term, if the company did not innovate its technology and did not respond to the requirements of its customers, who follow and at the same time demand high quality and the latest trends in this field (e.g. projecting video projections through LED walls) could be liquidated for the company.In the project, the company innovates the video production product itself, which currently offers a much lower quality than some customers require. After product innovation, the company will be able to implement this service on the market for a price of EUR 2,000/video production. As part of the project, ersor s.r.o. will perform product innovation video production B – own HD quality creation. Currently, the company is not able to compete in this class of video productions that have high added value, are difficult to process both technically and creatively. The company has been innovating this product since 2015, continued to innovate in 2016, using external graphics services for this innovation, a labour price of EUR 500/year. At present, it is necessary to purchase the technique that is planned in this project. After innovation, the company will be able to realise this type of product on the market at the price level of 1650,- EUR in 2018, 1750,- Eur. The target price for this service is 2000,-. 14 actions are planned per year. Through the implementation of the project activities, through access to the tangible assets of SMEs in the cultural and creative sectors, jobs will be created. Since after the innovation of the tangible assets on which the implementation of the project is focused, ersor s.r.o. will be able to create 3 new jobs, which are necessary and desirable extensions of the current team. The company wants to fill jobs mainly by inactive or unemployed people from the region, to whom it can also provide the necessary training to work with the new technology. (English) / rank | |||||||||||||||
| Property / summary: The project presented by ersor s.r.o. is aimed at expanding the company’s business portfolio through the purchase of video equipment and technology for vidoeproduction and on the innovation of one of the products of this company. ersor s.r.o. is engaged in a comprehensive offer of video production and video projection under one roof. The clients of the company are companies as well as the public or non-profit sector, precisely for the video-presentation products that the company is preparing. The company ersor s.r.o. wants to focus on these main product lines in the near term, in which he sees the future of advertising-media trhu:veľkoplošné projection of live recording (innovation through LED wall, which is able to project in high quality both indoors and outdoors and under any lighting conditions – day/night)cameras with connection to the LED wall with visible connection of HD quality of video production with high added value of its own productionRealisation of the project is an important complement of its existing products and offered quality services at the same time. The company’s strength is the creativity of the team in the field of video production and photographic services, but its weakness is its technical equipment. Examples include outdated PCs that stay in work, processing videos, photographs, animations could be done in a much shorter time and at a qualitatively higher level. The quality of the services and products offered is very good, but in the rapidly changing conditions of the creative industry in the field of video production, advertising is not sufficient and the obsolescence of the technology is decreasing. The company is currently forced to borrow technical equipment for the video projection, while the rental prices after counting their own work and overheads no longer give room for optimal pricing compared to the competitive offer. In the short term, the company is able to cover such a reduction in sales from other orders and other services, in the long term, if the company did not innovate its technology and did not respond to the requirements of its customers, who follow and at the same time demand high quality and the latest trends in this field (e.g. projecting video projections through LED walls) could be liquidated for the company.In the project, the company innovates the video production product itself, which currently offers a much lower quality than some customers require. After product innovation, the company will be able to implement this service on the market for a price of EUR 2,000/video production. As part of the project, ersor s.r.o. will perform product innovation video production B – own HD quality creation. Currently, the company is not able to compete in this class of video productions that have high added value, are difficult to process both technically and creatively. The company has been innovating this product since 2015, continued to innovate in 2016, using external graphics services for this innovation, a labour price of EUR 500/year. At present, it is necessary to purchase the technique that is planned in this project. After innovation, the company will be able to realise this type of product on the market at the price level of 1650,- EUR in 2018, 1750,- Eur. The target price for this service is 2000,-. 14 actions are planned per year. Through the implementation of the project activities, through access to the tangible assets of SMEs in the cultural and creative sectors, jobs will be created. Since after the innovation of the tangible assets on which the implementation of the project is focused, ersor s.r.o. will be able to create 3 new jobs, which are necessary and desirable extensions of the current team. The company wants to fill jobs mainly by inactive or unemployed people from the region, to whom it can also provide the necessary training to work with the new technology. (English) / qualifier | |||||||||||||||
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Revision as of 13:38, 27 September 2021
Project Q3105250 in Slovakia
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Innovations of ersor s.r.o. |
Project Q3105250 in Slovakia |
Statements
182,035.15 Euro
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214,159.0 Euro
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0.85 percent
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4 January 2021
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3 January 2022
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48°47'31.09"N, 19°35'0.06"E
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Identifiers
302031G893
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