Increase in the competitiveness of Fabryka Maiw SANCRO as a result of the conduct of an audit of the design and development of a design strategy (Q88171): Difference between revisions

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(‎Removed claim: summary (P836): On the Polish and European markets, in the production of Meli Sancro Sp. z o.o., it is active on the Polish and European markets in the production of chest furniture and on front of the furniture unit, prepared under the varnishing and/or veneer sheets to be supplied to other companies as intermediate.Therefore, they are not the brand logos of the producer and the brand of the final recipients who place the complete finished product on the mar...)
Property / summary
On the Polish and European markets, in the production of Meli Sancro Sp. z o.o., it is active on the Polish and European markets in the production of chest furniture and on front of the furniture unit, prepared under the varnishing and/or veneer sheets to be supplied to other companies as intermediate.Therefore, they are not the brand logos of the producer and the brand of the final recipients who place the complete finished product on the market.This situation makes Sancro not identified on the market as a manufacturer of furniture fronts.In order to maximise the benefits resulting from the introduction of new products on the market, the applicant has planned to carry out an audit of the design.The service will be performed by the company selected in the bid procedure, dealing with the wider design, CODE DESIGN Sp. z o.o. In the framework of the initial signed contract, the firm undertook to carry out:1.Analysis of the contracting authority with regard to product offer (2).2.Analysis of the contracting authority as regards the business model for 1.3.Technical contracting authority (technology- 2).4.Analysis of the contracting authority with regard to the organisational structure (1).5.Communication of the contracting authority concerning the communication process (1).6.Analysis of the contracting authority in relation to the marketing strategy -1.7.Customer analysis for the definition and characteristics of customers and competition and key industries in the context of the Awarding Authority.8.Analysis of the contracting authority’s management needs (2).9.Analysis of the offer from the point of view of the use of design and market potential of the contracting authority (2).10.Developing design of a strategy of 6.The above-mentioned activities will be carried out by the following experts from CODE DESIGN Sp. z o.o.:Ms Magdalena Lubińska, Michal Biernacki, Agnieszka Przełoszyńska, Klaus Gołoszczyk, Maria Goodń, Natalia Pietruzefia-Golba, who have extensive knowledge and experience in drafting policies. (English)
 
Property / summary: On the Polish and European markets, in the production of Meli Sancro Sp. z o.o., it is active on the Polish and European markets in the production of chest furniture and on front of the furniture unit, prepared under the varnishing and/or veneer sheets to be supplied to other companies as intermediate.Therefore, they are not the brand logos of the producer and the brand of the final recipients who place the complete finished product on the market.This situation makes Sancro not identified on the market as a manufacturer of furniture fronts.In order to maximise the benefits resulting from the introduction of new products on the market, the applicant has planned to carry out an audit of the design.The service will be performed by the company selected in the bid procedure, dealing with the wider design, CODE DESIGN Sp. z o.o. In the framework of the initial signed contract, the firm undertook to carry out:1.Analysis of the contracting authority with regard to product offer (2).2.Analysis of the contracting authority as regards the business model for 1.3.Technical contracting authority (technology- 2).4.Analysis of the contracting authority with regard to the organisational structure (1).5.Communication of the contracting authority concerning the communication process (1).6.Analysis of the contracting authority in relation to the marketing strategy -1.7.Customer analysis for the definition and characteristics of customers and competition and key industries in the context of the Awarding Authority.8.Analysis of the contracting authority’s management needs (2).9.Analysis of the offer from the point of view of the use of design and market potential of the contracting authority (2).10.Developing design of a strategy of 6.The above-mentioned activities will be carried out by the following experts from CODE DESIGN Sp. z o.o.:Ms Magdalena Lubińska, Michal Biernacki, Agnieszka Przełoszyńska, Klaus Gołoszczyk, Maria Goodń, Natalia Pietruzefia-Golba, who have extensive knowledge and experience in drafting policies. (English) / rank
Normal rank
 

Revision as of 15:31, 14 October 2020

Project in Poland financed by DG Regio
Language Label Description Also known as
English
Increase in the competitiveness of Fabryka Maiw SANCRO as a result of the conduct of an audit of the design and development of a design strategy
Project in Poland financed by DG Regio

    Statements

    country
    Poland
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    EU contribution
    98,600.0 zloty
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    23,664.0 Euro
    exchange rate to Euro
    0.24 Euro
    point in time
    13 January 2020
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    budget
    116,000.0 zloty
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    27,840.0 Euro
    exchange rate to Euro
    0.24 Euro
    point in time
    13 January 2020
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    co-financing rate
    85.0 percent
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    start time
    21 August 2018
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    end time
    20 February 2019
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    beneficiary name (string)
    FABRYKA MEBLI SANCRO SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ
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    beneficiary
    Q2516163
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    summary
    Fabryka Mebli Sancro Sp. z o.o. działa na rynku polskim i europejskim produkując meble skrzyniowe oraz fronty meblowe, przygotowane pod lakierowanie lub oklejanie, z które dostarczane są innym firmom jako półprodukt. W związku z czym, nie są one firmowane logo producenta a marką odbiorców ostatecznych, którzy wprowadzają na rynek kompletny produkt finalny. Sytuacja ta sprawia, że Sancro nie jest identyfikowana na rynku jako producent frontów meblowych. Wnioskodawca pragnąc rozwijać działalność produkcyjną związaną z rynkiem meblowym, opracował … W celu maksymalizacji korzyści wynikających z wprowadzenia nowych produktów na rynek Wnioskodawca zaplanował przeprowadzenie audytu wzorniczego. Usługa zostanie wykonana przez wybraną w postepowaniu ofertowym firmę, zajmującą się szeroko rozumianym wzornictwem – CODE DESIGN Sp. z o.o. W ramach wstępnie podpisanej umowy firma zobowiązała się wykonać: 1.Analiza Zamawiającego w zakresie oferty produktowej-2 tyg. 2.Analiza Zamawiającego w zakresie modelu biznesowego-1 tydz. 3.Analiza Zamawiającego w zakresie technologii-2 tyg. 4.Analiza Zamawiającego w zakresie struktury organizacyjnej-1 tydz. 5.Analiza Zamawiającego w zakresie procesów komunikacji-1 tydz. 6.Analiza Zamawiającego w zakresie strategii marketingowej-1 tydz. 7.Analiza Zamawiającego w zakresie zdefiniowania i charakterystyki klientów i konkurencji oraz kluczowych w kontekście Zamawiającego trendów branżowych-2 tyg. 8.Analiza potrzeb Zamawiającego w zakresie zarządzania wzornictwem-2 tyg. 9.Analiza oferty pod kątem wykorzystania wzornictwa i potencjału rynkowego Zamawiającego-2 tyg. 10.Opracowanie strategii wzorniczej-6 tyg. Wskazane powyżej działania będą realizowane przez następujących Ekspertów z firmy CODE DESIGN Sp. z o.o.: Magdalena Lubińska, Michał Biernacki, Agnieszka Przepiórzyńska, Klaudia Gołaszczyk, Maria Godyń, Natalia Pietruszewska-Golba, którzy posiadają szeroką wiedzę i doświadczenie w zakresie tworzenia strategii wzorniczych. (Polish)
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    Identifiers

    Polish Kohesio ID
    POPW.01.04.00-18-0058/17
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