Development of a design strategy for Eurosoul (Q88038): Difference between revisions
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(Removed claim: summary (P836): The subject of the project will be to conduct a design audit and develop the design strategy of Eurosoul in order to increase its marketing attractiveness, communication consistency and image prestige, as well as implement the best design practices in relation to the services offered. Within the project, the following activities are envisaged: (A) block of activities related to auditing - analysis of the Principal's product and service offer -...) |
(Created claim: summary (P836): The aim of the project will be to carry out a design audit and design strategy of Eurosoul, in order to increase its marketing attractiveness, consistency of communication and image prestige, as well as the implementation of best design practices in relation to the services offered. The project envisages the following activities: (A) block of activities related to auditing – analysis of product and service offer The Customer – analysis of the bu...) |
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The aim of the project will be to carry out a design audit and design strategy of Eurosoul, in order to increase its marketing attractiveness, consistency of communication and image prestige, as well as the implementation of best design practices in relation to the services offered. The project envisages the following activities: (A) block of activities related to auditing – analysis of product and service offer The Customer – analysis of the business model of the Customer – analysis of production technology/services used by the Customer – analysis of the organisational structure of the Customer – analysis of the processes of communication with business partners Customers – analysis of marketing strategies of the Client’s activities – definition and characterisation of clients’ and competition characteristics of the Customer – analysis of key market trends – analysis of needs in the field of design management – analysis of needs in terms of performances of products. The implementation of the project will be within the deadline of 6 m required by PARP. The contractor will second 4 experts to carry out the service (English) | |||||||||||||||
| Property / summary: The aim of the project will be to carry out a design audit and design strategy of Eurosoul, in order to increase its marketing attractiveness, consistency of communication and image prestige, as well as the implementation of best design practices in relation to the services offered. The project envisages the following activities: (A) block of activities related to auditing – analysis of product and service offer The Customer – analysis of the business model of the Customer – analysis of production technology/services used by the Customer – analysis of the organisational structure of the Customer – analysis of the processes of communication with business partners Customers – analysis of marketing strategies of the Client’s activities – definition and characterisation of clients’ and competition characteristics of the Customer – analysis of key market trends – analysis of needs in the field of design management – analysis of needs in terms of performances of products. The implementation of the project will be within the deadline of 6 m required by PARP. The contractor will second 4 experts to carry out the service (English) / rank | |||||||||||||||
Normal rank | |||||||||||||||
| Property / summary: The aim of the project will be to carry out a design audit and design strategy of Eurosoul, in order to increase its marketing attractiveness, consistency of communication and image prestige, as well as the implementation of best design practices in relation to the services offered. The project envisages the following activities: (A) block of activities related to auditing – analysis of product and service offer The Customer – analysis of the business model of the Customer – analysis of production technology/services used by the Customer – analysis of the organisational structure of the Customer – analysis of the processes of communication with business partners Customers – analysis of marketing strategies of the Client’s activities – definition and characterisation of clients’ and competition characteristics of the Customer – analysis of key market trends – analysis of needs in the field of design management – analysis of needs in terms of performances of products. The implementation of the project will be within the deadline of 6 m required by PARP. The contractor will second 4 experts to carry out the service (English) / qualifier | |||||||||||||||
point in time: 14 October 2020
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Revision as of 15:25, 14 October 2020
Project in Poland financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Development of a design strategy for Eurosoul |
Project in Poland financed by DG Regio |
Statements
37,400.0 zloty
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44,000.0 zloty
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85.0 percent
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1 May 2019
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30 September 2019
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EUROSOUL SP. Z O.O.
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Przedmiotem projektu będzie przeprowadzenie audytu wzorniczego i opracowanie strategii wzorniczej przedsiębiorstwa Eurosoul, celem podniesienia jego atrakcyjności marketingowej, spójności komunikacji i prestiżu wizerunku, a także wdrożenia najlepszych praktyk wzorniczych w odniesieniu do oferowanych usług. W ramach projektu przewiduje się następujące działania: (A) blok działań związanych z audytem - analiza oferty produktowej i usługowej Zleceniodawcy - analiza modelu biznesowego Zleceniodawcy - analiza technologii produkcji/świadczenia usług stosowanych przez Zleceniodawcę - analiza struktury organizacyjnej Zleceniodawcy - analiza procesów komunikacji z partnerami biznesowymi Zleceniodawcy - analiza strategii marketingowej Zleceniodawcy - zdefiniowanie i charakterystyka klientów i konkurencji Zleceniodawcy - analiza kluczowych trendów rynkowych - analiza potrzeb z zakresu zarządzania wzornictwem - analiza potrzeb pod kątem wykorzystania wzornictwa w produktach Zleceniodawcy - analiza potencjału rynkowego Zleceniodawcy (B) blok działań związanych z opracowaniem strategii - rekomendacje w zakresie prezentacji oferty produktowej (usługowej) Zleceniodawcy - rekomendacje korekt w modelu biznesowym Zleceniodawcy - rekomendacje kierunków rozwoju technologii produkcji (świadczenia usług) stosowanej przez Zleceniodawcę - rekomendacje zmian w strukturze organizacyjnej Zleceniodawcy - rekomendacje z zakresu procesów komunikacji z partnerami biznesowymi Zleceniodawcy - rekomendacje z zakresu zarządzania wzornictwem - rekomendacje dotyczące wykorzystania wzornictwa w produktach Zleceniodawcy Łącznie usługa składająca się z zadań bloku A i bloku B zrealizowana zostaną w ciągu 8 tygodni. Realizacja projektu mieścić się będzie w wymaganym przez PARP terminie 6 m-cy. Do realizacji usługi wykonawca oddeleguje 4 ekspertów (Polish)
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The aim of the project will be to carry out a design audit and design strategy of Eurosoul, in order to increase its marketing attractiveness, consistency of communication and image prestige, as well as the implementation of best design practices in relation to the services offered. The project envisages the following activities: (A) block of activities related to auditing – analysis of product and service offer The Customer – analysis of the business model of the Customer – analysis of production technology/services used by the Customer – analysis of the organisational structure of the Customer – analysis of the processes of communication with business partners Customers – analysis of marketing strategies of the Client’s activities – definition and characterisation of clients’ and competition characteristics of the Customer – analysis of key market trends – analysis of needs in the field of design management – analysis of needs in terms of performances of products. The implementation of the project will be within the deadline of 6 m required by PARP. The contractor will second 4 experts to carry out the service (English)
14 October 2020
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Identifiers
POPW.01.04.00-06-0046/18
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