Increasing the brand image of Barbara Decor on the foreign markets and the export volumes of the products of Barbara Luijckx (Q83011): Difference between revisions
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(Removed claim: summary (P836): Numer_reference_programme_aids: SA 42799 (2015/X) Concession_aid_public_: _Art.19. the company Barbara Luijckx Sp. z o.o. is part of the scheme to promote the Polish food specialty industry by taking measures to increase the brand image of Barbara Decor on the foreign markets and expand its existing export activities, so that the volume of export sales is expected to increase.The following promotional activities are planned in the framework of...) |
(Created claim: summary (P836): Number_reference_aid scheme:SA 42799(2015/X) Purpose of public aid:_Art.19 The subject of this project is the participation of Barbara Luijckx Sp. z o.o. in the programme of promotion of the Polish food specialties industry by taking actions aimed at increasing the brand’s recognition on foreign markets and expanding its export activity, as a result of which it is expected to increase the volume of export sales. The following promotional activit...) |
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Number_reference_aid scheme:SA 42799(2015/X) Purpose of public aid:_Art.19 The subject of this project is the participation of Barbara Luijckx Sp. z o.o. in the programme of promotion of the Polish food specialties industry by taking actions aimed at increasing the brand’s recognition on foreign markets and expanding its export activity, as a result of which it is expected to increase the volume of export sales. The following promotional activities are planned under the project: 1. Participation as an exhibitor in trade fair activities 2. Purchase of advisory services for preparing entry to prospective markets 3. Participation in business missions in non-EU prospective markets Promotion of products through their exhibition at the fair is one of the most effective forms of promotion and advertising, hence the Company decided to take part in nine different fairs and exhibitions of international importance organised on non-EU markets and within the EU. The Company will take part in the following fairs: 1. Ibex International Flour and Bakery Industry Exhibition in Iran (December 2016) 2. ISM in Germany (January/February 2017) 3. Summer Fancy Food in the USA (June 2017) 4. Anuga 2017 in Germany (October 2017) 5. Gulfood in the UAE (February 2018) 6. Food&Hotel Asia in Singapore (April 2018) 7. Africa’s Big 7 in South Africa (June 2018) 8. SIAL Paris International Food Exhibition in France (October 2018) 9. Gulfood in the UAE (February 2019) The applicant also envisages the purchase of advisory services in the preparation of prospective markets for analysis of the specificity and structure of the US market and the completion of two outbound business missions during the Gulfood trade fair in the United Arab Emirates in February 2018 and Summer Fancy Food in the USA in June 2017. Promotion of Polish brand Barbara Decor for new, forward-looking markets (English) | |||||||||||||||
| Property / summary: Number_reference_aid scheme:SA 42799(2015/X) Purpose of public aid:_Art.19 The subject of this project is the participation of Barbara Luijckx Sp. z o.o. in the programme of promotion of the Polish food specialties industry by taking actions aimed at increasing the brand’s recognition on foreign markets and expanding its export activity, as a result of which it is expected to increase the volume of export sales. The following promotional activities are planned under the project: 1. Participation as an exhibitor in trade fair activities 2. Purchase of advisory services for preparing entry to prospective markets 3. Participation in business missions in non-EU prospective markets Promotion of products through their exhibition at the fair is one of the most effective forms of promotion and advertising, hence the Company decided to take part in nine different fairs and exhibitions of international importance organised on non-EU markets and within the EU. The Company will take part in the following fairs: 1. Ibex International Flour and Bakery Industry Exhibition in Iran (December 2016) 2. ISM in Germany (January/February 2017) 3. Summer Fancy Food in the USA (June 2017) 4. Anuga 2017 in Germany (October 2017) 5. Gulfood in the UAE (February 2018) 6. Food&Hotel Asia in Singapore (April 2018) 7. Africa’s Big 7 in South Africa (June 2018) 8. SIAL Paris International Food Exhibition in France (October 2018) 9. Gulfood in the UAE (February 2019) The applicant also envisages the purchase of advisory services in the preparation of prospective markets for analysis of the specificity and structure of the US market and the completion of two outbound business missions during the Gulfood trade fair in the United Arab Emirates in February 2018 and Summer Fancy Food in the USA in June 2017. Promotion of Polish brand Barbara Decor for new, forward-looking markets (English) / rank | |||||||||||||||
Normal rank | |||||||||||||||
| Property / summary: Number_reference_aid scheme:SA 42799(2015/X) Purpose of public aid:_Art.19 The subject of this project is the participation of Barbara Luijckx Sp. z o.o. in the programme of promotion of the Polish food specialties industry by taking actions aimed at increasing the brand’s recognition on foreign markets and expanding its export activity, as a result of which it is expected to increase the volume of export sales. The following promotional activities are planned under the project: 1. Participation as an exhibitor in trade fair activities 2. Purchase of advisory services for preparing entry to prospective markets 3. Participation in business missions in non-EU prospective markets Promotion of products through their exhibition at the fair is one of the most effective forms of promotion and advertising, hence the Company decided to take part in nine different fairs and exhibitions of international importance organised on non-EU markets and within the EU. The Company will take part in the following fairs: 1. Ibex International Flour and Bakery Industry Exhibition in Iran (December 2016) 2. ISM in Germany (January/February 2017) 3. Summer Fancy Food in the USA (June 2017) 4. Anuga 2017 in Germany (October 2017) 5. Gulfood in the UAE (February 2018) 6. Food&Hotel Asia in Singapore (April 2018) 7. Africa’s Big 7 in South Africa (June 2018) 8. SIAL Paris International Food Exhibition in France (October 2018) 9. Gulfood in the UAE (February 2019) The applicant also envisages the purchase of advisory services in the preparation of prospective markets for analysis of the specificity and structure of the US market and the completion of two outbound business missions during the Gulfood trade fair in the United Arab Emirates in February 2018 and Summer Fancy Food in the USA in June 2017. Promotion of Polish brand Barbara Decor for new, forward-looking markets (English) / qualifier | |||||||||||||||
point in time: 14 October 2020
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Revision as of 12:59, 14 October 2020
Project in Poland financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | Increasing the brand image of Barbara Decor on the foreign markets and the export volumes of the products of Barbara Luijckx |
Project in Poland financed by DG Regio |
Statements
589,500.0 zloty
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982,500.0 zloty
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60.0 percent
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1 September 2016
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31 December 2019
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BARBARA LUIJCKX SP. Z O.O.
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Numer_referencyjny_programu_pomocowego:SA 42799(2015/X) Przeznaczenie_pomocy_publicznej:_art.19 Przedmiotem niniejszego projektu jest udział firmy Barbara Luijckx Sp. z o.o. w programie promocji branży polskich specjalności żywnościowych poprzez podejmowanie działań mających na celu zwiększenie rozpoznawalności marki Barbara Decor na rynkach zagranicznych oraz rozszerzenie dotychczasowej działalności eksportowej, w efekcie czego przewidywany jest wzrost wolumenu sprzedaży eksportowej. W ramach projektu zaplanowano następujące działania promocyjne: 1. Udział w charakterze wystawcy w działaniach targowych 2. Zakup usługi doradczej w zakresie przygotowania wejścia na rynki perspektywiczne 3. Udział w misjach gospodarczych na pozaunijnych rynkach perspektywicznych Promocja produktów poprzez ich wystawiennictwo na targach jest jedną z najskuteczniejszych form promocji i reklamy, stąd też Spółka zdecydowała o wzięciu udziału w dziewięciu różnych imprezach targowo-wystawienniczych o znaczeniu międzynarodowym organizowanych na rynkach pozaunijnych oraz na terenie UE. Spółka weźmie udział w następujących targach: 1. IBEX International Flour and Bakery Industry Exhibition w Iranie (grudzień 2016) 2. ISM w Niemczech (styczeń/luty 2017) 3. Summer Fancy Food w USA (czerwiec 2017) 4. ANUGA 2017 w Niemczech (październik 2017) 5. Gulfood w ZEA (luty 2018) 6. Food&Hotel Asia w Singapurze (kwiecień 2018) 7. Africa’s Big 7 w RPA (czerwiec 2018) 8. SIAL Paris International Food Exhibition we Francji (październik 2018) 9. Gulfood w ZEA (luty 2019) Wnioskodawca przewiduje ponadto zakup usługi doradczej w zakresie przygotowania wejścia na rynki perspektywiczne dotyczącej analizy specyfiki i struktury rynku USA oraz odbycie dwóch wyjazdowych misji gospodarczych podczas trwania targów Gulfood w Zjednoczonych Emiratach Arabskich w lutym 2018 r. oraz Summer Fancy Food w USA w czerwcu 2017 r. Promocja polskiej marki Barbara Decor na nowych, perspektywicznych rynk (Polish)
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Number_reference_aid scheme:SA 42799(2015/X) Purpose of public aid:_Art.19 The subject of this project is the participation of Barbara Luijckx Sp. z o.o. in the programme of promotion of the Polish food specialties industry by taking actions aimed at increasing the brand’s recognition on foreign markets and expanding its export activity, as a result of which it is expected to increase the volume of export sales. The following promotional activities are planned under the project: 1. Participation as an exhibitor in trade fair activities 2. Purchase of advisory services for preparing entry to prospective markets 3. Participation in business missions in non-EU prospective markets Promotion of products through their exhibition at the fair is one of the most effective forms of promotion and advertising, hence the Company decided to take part in nine different fairs and exhibitions of international importance organised on non-EU markets and within the EU. The Company will take part in the following fairs: 1. Ibex International Flour and Bakery Industry Exhibition in Iran (December 2016) 2. ISM in Germany (January/February 2017) 3. Summer Fancy Food in the USA (June 2017) 4. Anuga 2017 in Germany (October 2017) 5. Gulfood in the UAE (February 2018) 6. Food&Hotel Asia in Singapore (April 2018) 7. Africa’s Big 7 in South Africa (June 2018) 8. SIAL Paris International Food Exhibition in France (October 2018) 9. Gulfood in the UAE (February 2019) The applicant also envisages the purchase of advisory services in the preparation of prospective markets for analysis of the specificity and structure of the US market and the completion of two outbound business missions during the Gulfood trade fair in the United Arab Emirates in February 2018 and Summer Fancy Food in the USA in June 2017. Promotion of Polish brand Barbara Decor for new, forward-looking markets (English)
14 October 2020
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Identifiers
POIR.03.03.03-04-0002/16
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