COMMERCIAL EVALE-VISUAL MERCHANDISING B (Q1961616): Difference between revisions
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(Created claim: summary (P836): THANKS TO THE QUALITY OF COMMUNICATION TO THE CUSTOMER, THE VETRISTA CONTRIBUTES TO THE SUCCESS OF THE POINT OF SALE. IN ORDER TO MAKE IT MORE ATTRACTIVE TO CONSUMERS ENTERING THE SHOP, AND IN ORDER TO MAKE THEM ATTRACTIVE TO CONSUMERS ENTERING THE SHOP: PRIVATE STORAGE OF GOODS IS NOT A SIMPLE MEANS OF PROMOTING SALES, BUT A FORM OF COMMUNICATION WHICH IS IMMEDIATE AND OF GREAT EFFECT. THEREFORE, THE VETRISTA NEEDS TO DESIGN ENVIRONMENTS THAT G...) |
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| Property / summary | |||
THANKS TO THE QUALITY OF COMMUNICATION TO THE CUSTOMER, THE VETRISTA CONTRIBUTES TO THE SUCCESS OF THE POINT OF SALE. IN ORDER TO MAKE IT MORE ATTRACTIVE TO CONSUMERS ENTERING THE SHOP, AND IN ORDER TO MAKE THEM ATTRACTIVE TO CONSUMERS ENTERING THE SHOP: PRIVATE STORAGE OF GOODS IS NOT A SIMPLE MEANS OF PROMOTING SALES, BUT A FORM OF COMMUNICATION WHICH IS IMMEDIATE AND OF GREAT EFFECT. THEREFORE, THE VETRISTA NEEDS TO DESIGN ENVIRONMENTS THAT GENERATE SPECIFIC EMOTIONAL EFFECTS, WITH THE AIM OF INCREASING THE PROBABILITY THAT THE CUSTOMER WILL BUY. IN THE BIG COMPANIES, THE VETERIST CAN EITHER WORK FOR THE AGENCY RESPONSIBLE FOR THE EQUIPMENT AND COOPERATES WITH ITS SALES STAFF. IN SMALL AND MEDIUM-SIZED ONES, IT DEPENDS ON THE PERSON RESPONSIBLE FOR SALES AND MARKETING AND DEALING WITH THE BRANCH DIRECTOR OR THE OPERATOR. DESPITE THE FACT THAT VETRISTA IS A DOMINANT FEATURE (English) | |||
| Property / summary: THANKS TO THE QUALITY OF COMMUNICATION TO THE CUSTOMER, THE VETRISTA CONTRIBUTES TO THE SUCCESS OF THE POINT OF SALE. IN ORDER TO MAKE IT MORE ATTRACTIVE TO CONSUMERS ENTERING THE SHOP, AND IN ORDER TO MAKE THEM ATTRACTIVE TO CONSUMERS ENTERING THE SHOP: PRIVATE STORAGE OF GOODS IS NOT A SIMPLE MEANS OF PROMOTING SALES, BUT A FORM OF COMMUNICATION WHICH IS IMMEDIATE AND OF GREAT EFFECT. THEREFORE, THE VETRISTA NEEDS TO DESIGN ENVIRONMENTS THAT GENERATE SPECIFIC EMOTIONAL EFFECTS, WITH THE AIM OF INCREASING THE PROBABILITY THAT THE CUSTOMER WILL BUY. IN THE BIG COMPANIES, THE VETERIST CAN EITHER WORK FOR THE AGENCY RESPONSIBLE FOR THE EQUIPMENT AND COOPERATES WITH ITS SALES STAFF. IN SMALL AND MEDIUM-SIZED ONES, IT DEPENDS ON THE PERSON RESPONSIBLE FOR SALES AND MARKETING AND DEALING WITH THE BRANCH DIRECTOR OR THE OPERATOR. DESPITE THE FACT THAT VETRISTA IS A DOMINANT FEATURE (English) / rank | |||
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Revision as of 08:47, 25 March 2020
Project in Italy financed by DG Regio
| Language | Label | Description | Also known as |
|---|---|---|---|
| English | COMMERCIAL EVALE-VISUAL MERCHANDISING B |
Project in Italy financed by DG Regio |
Statements
2,782.1 Euro
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5,564.2 Euro
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50.0 percent
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30 July 2015
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11 July 2016
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1 March 2016
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ARCHE' - ASSOCIAZIONE FORMAZIONE EDUCATORI
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45°40'37.52"N, 13°45'12.31"E
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IL VETRINISTA, GRAZIE ALLA QUALITà DELLA COMUNICAZIONE AL CLIENTE, CONTRIBUISCE AL SUCCESSO DEL PUNTO VENDITA. IL VETRINISTA REALIZZA L'INSIEME DELLE ATTIVITà CHE PERMETTONO DI EVIDENZIARE E VALORIZZARE I PRODOTTI IN ESPOSIZIONE, AL FINE DI RENDERLI ATTRAENTI AGLI OCCHI DEI CONSUMATORI CHE ENTRANO IN NEGOZIO: NON Ê UNA TECNICA DI STOCCAGGIO DELLE MERCI, Né UN SEMPLICE STRUMENTO DI PROMOZIONE DELLE VENDITE, MA UNA FORMA DI COMUNICAZIONE IMMEDIATA E DI GRANDE EFFICACIA. IL VETRINISTA PERTANTO DEVE PROGETTARE AMBIENTI CAPACI DI GENERARE SPECIFICI EFFETTI EMOZIONALI, ALLO SCOPO DI INCREMENTARE LA PROBABILITà CHE IL CLIENTE PASSI ALL''ACQUISTO. NELLE GRANDI AZIENDE IL VETRINISTA PUò LAVORARE ALLE DIPENDENZE DEL RESPONSABILE DEGLI ALLESTIMENTI E COLLABORA CON GLI ADDETTI ALLE VENDITE. IN QUELLE MEDIO-PICCOLE DIPENDE INVECE DAL RESPONSABILE DELLE VENDITE E DEL MARKETING E SI RELAZIONA CON IL DIRETTORE DI FILIALE O L'ESERCENTE. IL VETRINISTA, PUR ESSENDO UNA FIGURA CHE SI OCCUPA PREVALE (Italian)
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THANKS TO THE QUALITY OF COMMUNICATION TO THE CUSTOMER, THE VETRISTA CONTRIBUTES TO THE SUCCESS OF THE POINT OF SALE. IN ORDER TO MAKE IT MORE ATTRACTIVE TO CONSUMERS ENTERING THE SHOP, AND IN ORDER TO MAKE THEM ATTRACTIVE TO CONSUMERS ENTERING THE SHOP: PRIVATE STORAGE OF GOODS IS NOT A SIMPLE MEANS OF PROMOTING SALES, BUT A FORM OF COMMUNICATION WHICH IS IMMEDIATE AND OF GREAT EFFECT. THEREFORE, THE VETRISTA NEEDS TO DESIGN ENVIRONMENTS THAT GENERATE SPECIFIC EMOTIONAL EFFECTS, WITH THE AIM OF INCREASING THE PROBABILITY THAT THE CUSTOMER WILL BUY. IN THE BIG COMPANIES, THE VETERIST CAN EITHER WORK FOR THE AGENCY RESPONSIBLE FOR THE EQUIPMENT AND COOPERATES WITH ITS SALES STAFF. IN SMALL AND MEDIUM-SIZED ONES, IT DEPENDS ON THE PERSON RESPONSIBLE FOR SALES AND MARKETING AND DEALING WITH THE BRANCH DIRECTOR OR THE OPERATOR. DESPITE THE FACT THAT VETRISTA IS A DOMINANT FEATURE (English)
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Identifiers
D99J15001790009
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