Promotion of the product brand KOBENE on foreign markets (Q83690): Difference between revisions
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(Created claim: summary (P836): Reference_reference_programme_aids:SA.42799 (2015/X) The main action: _Art.19 of this project is the implementation of actions to expand the Applicant’s business in foreign markets and to promote the KOBENE brand (the product brand under which SOBI sells its products in Poland and on foreign markets).Expansion to non Union target markets (outlook market:Russia) creates new prospects for development and makes it possible to scale up the company.T...) |
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Reference_reference_programme_aids:SA.42799 (2015/X) The main action: _Art.19 of this project is the implementation of actions to expand the Applicant’s business in foreign markets and to promote the KOBENE brand (the product brand under which SOBI sells its products in Poland and on foreign markets).Expansion to non Union target markets (outlook market:Russia) creates new prospects for development and makes it possible to scale up the company.The project will cover the following activities:The purchase of advisory services for the preparation of an entry strategy for the prospective market:Russia, the purchase of training services, participation in individual economic missions to Russia, participation in trade fairs as an exhibitor:CPM (Moscow, Russia), PANORAMA FASHION FAIR (Berlin, Germany), CIFF (Copenhagen, Germany).Within the framework of activities, costs incurred in connection with missions, transport and security, registration of exhibition areas, exhibition stands for market events, consultancy and training services, promotional activities will be incurred.The applicant will be active in the foreign markets as a result of the project and will thus contribute to the expansion of Polish companies into international markets.The subject of the project is in line with the SME promotion programme POLSKA, which was developed under sub-measure 3.3.2 “Promotion of the economy on the basis of Polish product brands — Brand of the Polish Economy — Brand” of the Operational Programme Smart Growth (OP IR).The applicant will finance the project from own resources and the co-financing of sub-measure 3.3.3 ‘Support to SMEs in the promotion of product brands — Go to Brand’ OP IR, for which the Polish Agency for Enterprise Development is responsible. (English) | |||
Property / summary: Reference_reference_programme_aids:SA.42799 (2015/X) The main action: _Art.19 of this project is the implementation of actions to expand the Applicant’s business in foreign markets and to promote the KOBENE brand (the product brand under which SOBI sells its products in Poland and on foreign markets).Expansion to non Union target markets (outlook market:Russia) creates new prospects for development and makes it possible to scale up the company.The project will cover the following activities:The purchase of advisory services for the preparation of an entry strategy for the prospective market:Russia, the purchase of training services, participation in individual economic missions to Russia, participation in trade fairs as an exhibitor:CPM (Moscow, Russia), PANORAMA FASHION FAIR (Berlin, Germany), CIFF (Copenhagen, Germany).Within the framework of activities, costs incurred in connection with missions, transport and security, registration of exhibition areas, exhibition stands for market events, consultancy and training services, promotional activities will be incurred.The applicant will be active in the foreign markets as a result of the project and will thus contribute to the expansion of Polish companies into international markets.The subject of the project is in line with the SME promotion programme POLSKA, which was developed under sub-measure 3.3.2 “Promotion of the economy on the basis of Polish product brands — Brand of the Polish Economy — Brand” of the Operational Programme Smart Growth (OP IR).The applicant will finance the project from own resources and the co-financing of sub-measure 3.3.3 ‘Support to SMEs in the promotion of product brands — Go to Brand’ OP IR, for which the Polish Agency for Enterprise Development is responsible. (English) / rank | |||
Normal rank |
Revision as of 09:44, 4 March 2020
Project in Poland financed by DG Regio
Language | Label | Description | Also known as |
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English | Promotion of the product brand KOBENE on foreign markets |
Project in Poland financed by DG Regio |
Statements
221,625.0 zloty
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295,500.0 zloty
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75.0 percent
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1 September 2018
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31 December 2019
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SOLBI SPÓŁKA CYWILNA K.KORZENIOWSKI, M.BENEDA
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Numer_referencyjny_programu_pomocowego: SA.42799(2015/X) Przeznaczenie_pomocy_publicznej:_art.19 Przedmiotem niniejszego projektu jest realizacja działań mających na celu rozszerzenie działalności firmy Wnioskodawcy na zagranicznych rynkach oraz promocję marki KOBENE(marka produktowa pod którą firma SOLBI sprzedaje swoje produkty w Polsce i na rynkach zagranicznych). Ekspansja na pozaunijne rynki docelowe (rynek perspektywiczny: Rosja) stwarza nowe perspektywy rozwoju i pozwala zwiększyć skalę działalności przedsiębiorstwa. Projekt obejmie swoim zakresem następujące działania: - zakup usług doradczych w zakresie przygotowania strategii wejścia na rynek perspektywiczny : Rosja, - zakup usług szkoleniowych, - udział w indywidualnej misji gospodarczej do Rosji, - udział w imprezach targowo-wystawienniczych w charakterze wystawcy: CPM(Moskwa, Rosja), PANORAMA FASHION FAIR(Berlin, Niemcy), CIFF (Kopenhaga, Niemcy). W ramach w/w działań zostaną poniesione koszty związane z podróżami służbowymi, transportem i ubezpieczeniem eksponatów, rejestracją powierzchni wystawienniczych, organizacją stoiska wystawowego na imprezach targowych, usługami doradczymi i szkoleniowymi, działaniami promocyjnymi. Wnioskodawca w wyniku projektu będzie aktywie działać na rynkach zagranicznych, a tym samym przyczyni się do ekspansji polskich firm na rynki międzynarodowe. Przedmiot projektu zgodny jest z programem promocji branży MODA POLSKA, który opracowany został w ramach poddziałania 3.3.2 „Promocja gospodarki w oparciu o polskie marki produktowe – Marka Polskiej Gospodarki – Brand” Programu Operacyjnego Inteligentny Rozwój (PO IR). Wnioskodawca będzie finansował projekt ze środków własnych oraz dofinansowania w ramach poddziałania 3.3.3 „Wsparcie MŚP w promocji marek produktowych – Go to Brand” PO IR, za którego realizację odpowiada Polska Agencja Rozwoju Przedsiębiorczości. (Polish)
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Reference_reference_programme_aids:SA.42799 (2015/X) The main action: _Art.19 of this project is the implementation of actions to expand the Applicant’s business in foreign markets and to promote the KOBENE brand (the product brand under which SOBI sells its products in Poland and on foreign markets).Expansion to non Union target markets (outlook market:Russia) creates new prospects for development and makes it possible to scale up the company.The project will cover the following activities:The purchase of advisory services for the preparation of an entry strategy for the prospective market:Russia, the purchase of training services, participation in individual economic missions to Russia, participation in trade fairs as an exhibitor:CPM (Moscow, Russia), PANORAMA FASHION FAIR (Berlin, Germany), CIFF (Copenhagen, Germany).Within the framework of activities, costs incurred in connection with missions, transport and security, registration of exhibition areas, exhibition stands for market events, consultancy and training services, promotional activities will be incurred.The applicant will be active in the foreign markets as a result of the project and will thus contribute to the expansion of Polish companies into international markets.The subject of the project is in line with the SME promotion programme POLSKA, which was developed under sub-measure 3.3.2 “Promotion of the economy on the basis of Polish product brands — Brand of the Polish Economy — Brand” of the Operational Programme Smart Growth (OP IR).The applicant will finance the project from own resources and the co-financing of sub-measure 3.3.3 ‘Support to SMEs in the promotion of product brands — Go to Brand’ OP IR, for which the Polish Agency for Enterprise Development is responsible. (English)
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Identifiers
POIR.03.03.03-24-0009/18
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