Way2Market: Empowering and promoting the integration of SMEs into marketing channels and the digital economy (Q2891412): Difference between revisions
Jump to navigation
Jump to search
(Created claim: summary (P836): The potential of the supply of indigenous products in the Alto Minho region with capacity for economic recovery is recognised. However, there are gaps in marketing channels, especially on-line trade, along with the absence of collective support mechanisms. The Way2Market project aims to implement a structured plan of training actions for SMEs to enhance penetration into physical and digital distribution channels., translated_summary) |
(Changed label, description and/or aliases in en: translated_label) |
||
label / en | label / en | ||
Way2Market: Empowering and promoting the integration of SMEs into marketing channels and the digital economy |
Revision as of 06:10, 8 July 2021
Project Q2891412 in Portugal
Language | Label | Description | Also known as |
---|---|---|---|
English | Way2Market: Empowering and promoting the integration of SMEs into marketing channels and the digital economy |
Project Q2891412 in Portugal |
Statements
285,580.92 Euro
0 references
74.0 percent
0 references
2 August 2016
0 references
15 December 2019
0 references
CEVAL - CONFEDERAÇÃO EMPRESARIAL DO ALTO MINHO
0 references
É reconhecido o potencial da oferta de produtos endógenos da região do Alto Minho com capacidade de valorização económica. Contudo, existem falhas ao nível dos canais de comercialização, em especial de comércio on-line, a par da ausência de mecanismos de suporte coletivo. Com o projeto Way2Market pretende-se implementar um plano estruturado de ações de capacitação das PMEs para potenciar a penetração em canais distribuição física e digital. (Portuguese)
0 references
The potential of the supply of indigenous products in the Alto Minho region with capacity for economic recovery is recognised. However, there are gaps in marketing channels, especially on-line trade, along with the absence of collective support mechanisms. The Way2Market project aims to implement a structured plan of training actions for SMEs to enhance penetration into physical and digital distribution channels. (English)
8 July 2021
0 references
Vila Nova de Cerveira
0 references
Identifiers
NORTE-02-0853-FEDER-000030
0 references